Senior Account Manager

Business Overview

Barrows is a commerce experience agency dedicated to building the world’s leading experiences for brands and retailers. We combine data-led strategy, creativity, and technology to engage and convert shoppers online and in-store. From shopper marketing to retail toolkits, display design, category management and store design, we deliver end-to-end solutions that don’t just meet expectations, they re-imagine them.

Backed by the scale and innovation of WPP and VML, our global team re-imagines what’s possible at the intersection of creativity and commerce. We bring together strategy, design, and AI-powered insights to help clients achieve more with less all fueled by a can-do spirit, relentless curiosity, and the belief that remarkable experiences can both build brands and grow real business results.

Role & Responsibilities

Barrows is seeking a highly organized, strategic, and relationship driven Senior Account Manager to lead day-to-day client partnerships and oversee the delivery of integrated retail and commerce programs across multiple brands and categories. This role is essential in connecting brand goals with powerful in-store and digital retail execution ensuring projects are insight-led, creatively strong, and flawlessly delivered.

In addition to bringing a killer attitude and energy, this individual must be able to:

Client Leadership & Strategic Partnership

• Serve as the primary day-to-day point of contact for clients, managing needs from initial brief through final delivery
• Translate client goals into clear project briefs rooted in insight, brand strategy, and retail context
• Anticipate client and internal needs, proactively surfacing solutions and keeping all stakeholders aligned
• Participate in planning sessions and contribute thoughtful, insight-driven ideas to strengthen program outcomes

Creative & Cross-Functional Leadership

• Manage creative projects end-to-end: define scope, lead timelines, coordinate cross-functional teams, and ensure strong communication throughout
• Work closely with Strategy, Creative, Design, and external partners to deliver integrated programs
• Ensure briefs and deliverables meet the highest standards of clarity, accuracy, and creative quality

Operational Excellence & Project Ownership

• Oversee multiple concurrent projects, ensuring timelines, budgets, and deliverables are tightly managed
• Demonstrate strong attention to detail, including proofing work and validating accuracy across all outputs
• Proactively identify risks or roadblocks and problem-solve with minimal oversight
• Uphold operational excellence, ensuring all work is delivered on time, on budget, and aligned with client expectations

Team Contribution

• Foster collaboration across teams, contributing to a positive, high-performance culture
• Help refine processes and ways of working that elevate Barrows’ overall delivery

Qualifications

• 7 years of experience in a marketing agency, retailer, or digital commerce environment
• Experience managing retail, shopper, or trade activation programs
• Strong understanding of brand, retail, and shopper dynamics
• Exceptional project management skills with the ability to lead multiple workstreams simultaneously
• Strong interpersonal and communication skills, with confidence leading client discussions
• Highly organized, detail-oriented, and proactive in solving problems
• Collaborative, solutions-oriented, and comfortable in a fast-paced environment
• Passion for brands and the retail environments in which they operate
• Ability to work in the office 3–4 days per week

Salary & Benefits

The salary range for this role is $90,000 to $115,000*

*exact compensation will be determined based on individual experience

Benefits include:

• Unlimited PTO
• Medical, Dental, Vision (with an option for free medical care!)
• 401K with a % match
• Various maternity/paternity leave options
• Fully funded disability and life insurance options
• Headspace subscription
• Wellness Stipend
• and more....