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Higher Education Consultant

Barrow Wise Consulting
Rockville, MD Full Time
POSTED ON 4/8/2026
AVAILABLE BEFORE 10/9/2030

Enjoy problem-solving, need a venue to display your creativity, and emerging technologies pique your interest; if so, Barrow Wise Consulting, LLC is for you. As a multi-disciplined leader, you understand the gifts that set you apart from everyone else. Demonstrate innovative solutions to our clients. Join Barrow Wise Consulting, LLC today.

Responsibilities:

The Consultant will support Barrow Wise's Illinois University enrollment project and perform the following duties:

  • Comprehensive review of its enrollment marketing, recruitment, and financial aid strategies.
  • Evaluate the current-state performance of recruitment marketing, recruitment pipelines, user experience journeys, and financial aid allocation strategies. Particular attention will be paid to the effectiveness, efficiency, equity, and return on investment (ROI) of current practices, using both internal data and peer benchmarking for validation.
  • Deliver a data-informed assessment of UIS's current operations, providing actionable strategic recommendations, and outlining a clear implementation roadmap with key performance indicators (KPIs)
  • Perform a SWOT analysis of the current state of the university in full-funnel enrollment management and marketing, as well as detailed comparison and benchmark analyses that will determine a strong strategic approach to the university.
  • Evaluate and/or map the user experience for students while in the enrollment funnel, including communication quality and frequency
  • Assess the alignment of financial aid policies with institutional goals.
  • Identify opportunities to improve student yield, retention, and diversity.
  • Provide actionable recommendations and an implementation roadmap.
  • Identify opportunities to combat headwinds related to the Illinois demographic cliff among college-bound high-school graduates.
  • Conduct stakeholder interviews and focus group sessions
  • Detailed strategies for enrollment-focused marketing, recruitment, yield, and financial aid optimization.
  • Benchmark comparisons from public regional institutions in the Midwest related to the amount of spending in each area related to recruiting and yielding students.
  • Benchmark comparisons of similar institutions' tuition and fees.
  • Develop final strategy report
  • Work remotely with some travel

An ideal candidate has the following:

  • U.S. Citizenship
  • Bachelor's degree in Business Management, Marketing, or related field
  • Minimum eight years of experience with enrollment, financial aid, marketing, and strategy with large universities.
  • Deep expertise in higher education enrollment strategy, a track record of successful institutional partnerships with regional public universities, and the capacity to deliver high-quality analysis within a collaborative, time-bound framework
  • A passion for problem-solving and a commitment to quality
  • Ability to work independently and meet deadlines

Join the team at Barrow Wise Consulting, LLC for a fulfilling and engaging experience! Our team is dedicated to providing innovative solutions to our clients in an ethical and diverse work environment. We offer competitive compensation packages, excellent benefits, and opportunities for growth and advancement. Barrow Wise is an equal-opportunity, drug-free employer committed to diversity in the workplace. Minority/Female/Disabled/Protected Veteran/LGBT are welcome to apply.

Our employees stand behind Barrow Wise's core values of integrity, quality, innovation, and diversity. We are confident that Barrow Wise's core values, business model, and team focus create positive career paths for our employees. Barrow Wise will continue to lead the industry in delivering new solutions to clients and persevere until the client is overjoyed.

Salary : $70,000 - $140,000

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