Senior Brand Copywriter

About the role:

• BPN is hiring a Senior Brand Copywriter who understands and lives the lifestyle we promote. Through powerful copy, you’ll help maintain and elevate the brand's voice across all digital channels and deepen the connection with our audience. 

Type of person we are looking for: 

• Someone who is living the life we are promoting. You can’t write, engage, and connect to this community if you’re not a part of it. 
• Humble but confident. Someone who listens and is willing to be coached, but will take initiative. 
• Intensely detail-oriented and organized, but can adapt to situations and planning.  

Is BPN for you?  

• Every word and sentence we publish has the ability to change someone’s life - or not. There is no middle ground when writing for BPN - we are inspiring the world or we aren’t. 
• Our community is the backbone of BPN. Without them, we aren’t the company you see today. In this role, you can inspire hundreds of thousands of people through our copy. 
• If this resonates with you and you have the skills to match it - we would love to hear from you. 

Responsibilities

• Work directly with the Brand Director so all published content maintains the brand tone of voice across all platforms.   
• Write and publish branded copy for emails, SMS, paid, and web assets. 
• Create and implement sustainable copywriting systems for campaigns, product releases, events, and sales. 
• Support the performance marketing team with email and SMS campaign structure when necessary. 
• Help establish and grow the PR arm of our brand to spread BPN to the masses. 
• Assist and support social media when necessary. 

Requirements: 

• 2-4 years of experience in copywriting or journalism. 
• Exceptional writing skills — your copy is clear, strategic, and can drive emotion and action.
• Detail-oriented and organized - must be able to work on multiple projects simultaneously. 
• Effective communication skills - in writing and verbally. 
• Process-driven - you thrive working on and in systems to improve efficiency. 

Job details: 

• Type: Full-time
• Locations: On-site at HQ 
• Reports to: Director of Communications

Who We Are

BPN was founded in 2012 by US Army veteran Nick Bare on a simple belief: that people deserve nutrition products they can actually trust. Over a decade later, we're one of the fastest-growing DTC brands in the performance nutrition space, with a community built around our motto, Go One More. Headquartered just north of Austin, we're a high-conviction team that doesn't do things halfway. If you're the kind of person who shows up early, operates with integrity, and wants to build something that actually matters to the people it serves, you'll fit right in.

The Perks 

Medical, dental, and vision coverage

401(k) with employer match

Paid parental leave

Flexible PTO policy

Additional Perks:

Free lunch, drinks, and snacks in the office

Full access to our private onsite gym

Generous employee discount

Our Commitment to Diversity & Inclusion

At BPN, we believe the best teams are built from diverse perspectives, backgrounds, and experiences. We are committed to creating an environment where every teammate feels respected, valued, and set up to do their best work.

Equal Opportunity Employer

BPN is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, pregnancy (including childbirth, lactation, and related medical conditions), national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, or any other characteristic protected by applicable law. These protections apply to all applicants and employees across every aspect of employment.