What are the responsibilities and job description for the Social Media & Influencer Manager position at Barabas?
Location: On-site in Los Angeles, CA
Website: barabasmen.com
About Barabas
Barabas is a luxury menswear brand known for bold designs, statement pieces, and craftsmanship that blends confidence with creativity. From rhinestone blazers to embroidered shirts, Barabas is worn by artists, influencers, and trendsetters around the world. We’re looking for a talented Social Media & Influencer Manager to elevate our digital presence and community.
- Develop and execute social media strategies across Instagram, TikTok, Facebook, and YouTube to grow engagement and brand awareness.
- Manage content calendars, community engagement, and daily posting in alignment with the Barabas brand voice.
- Collaborate with the creative and e-commerce teams to produce visually stunning photo and video content for campaigns, lookbooks, and product launches.
- Manage and grow influencer and affiliate programs — sourcing, negotiating, and maintaining relationships with creators who embody the Barabas lifestyle.
- Capture and create visual content, including photography and videography (experience with product shoots and lifestyle content preferred).
- Edit and retouch photos and videos for high-quality social media presentation.
- Track performance metrics and campaign analytics to optimize growth and engagement.
- Stay up to date with fashion, culture, and social media trends to keep Barabas at the forefront of the menswear conversation.
- 3 years of experience managing social media for a fashion, lifestyle, or luxury brand.
- Strong understanding of influencer and affiliate marketing strategies.
- Skilled in photography, videography, photo retouching, and video editing.
- Excellent storytelling and aesthetic sense aligned with high-end fashion.
- Proficient with tools such as Meta Business Suite, Later, Adobe Creative Suite, and CapCut or Premiere Pro.
- Excellent communication, organization, and copywriting skills.
- Self-motivated, detail-oriented, and passionate about fashion and creativity.
- Work with a passionate creative team shaping the voice of one of Los Angeles’ leading luxury menswear brands.
- Opportunity to manage celebrity, influencer, and campaign collaborations.
- Competitive salary, employee discounts, and growth opportunities.
- A collaborative, creative work environment that celebrates innovation, individuality, and style.