What are the responsibilities and job description for the Programmatic Media Buyer position at banMe Media?
Company Description
banMe Media is a cutting-edge advertising agency driven by a mission to deliver unique and tailored advertising experiences that align with each brand's identity. Founded by seasoned media professionals with backgrounds in agencies, media vendors, and platforms, banMe Media was created to challenge the traditional complexities of advertising. By focusing on understanding target audiences rather than chasing impressions, the company emphasizes transparency, flexibility, and accountability as a trusted partner to help brands grow. Based on a philosophy of continuous learning, banMe seeks to improve with every campaign to ensure measurable success for its clients.
Role Description
This is a full-time hybrid role for a Programmatic Media Buyer based in Boston, MA, with flexibility for some remote work. The Programmatic Media Buyer will manage and execute media-buying strategies across digital platforms to achieve client objectives. Day-to-day responsibilities include media buying, analyzing campaign performance metrics, creating data-driven recommendations as well as client communications, when needed.
The role also involves collaborating across teams to identify opportunities for growth and align media strategies with client goals, ensuring transparent communication and delivering exceptional results.
Qualifications
- Proficiency in Media Buying and Media Planning to execute and optimize successful programmatic campaigns.
- Strong Analytical Skills and the ability to interpret data to enhance campaign performance and provide actionable insights.
- Excellent Communication skills for presenting findings and collaborating within cross-functional teams.
- Experience working with programmatic advertising platforms and tools (MUST: Cadent, Basis, DV360 and others).
- Strong organizational and time-management abilities to handle multiple campaigns and deadlines effectively.
- Knowledge of the advertising and marketing landscape, with a focus on transparency and accountability.
Benefits
- UPTO
- Healthcare
- Phone & Internet
- Competitive Salary & Bonus Structure