What are the responsibilities and job description for the Marketing Analyst Intern position at Baltimore Aircoil Company?
The Marketing Analyst Intern is in the Global Marketing department and the position would report to the Manager – Market Research and Analytics.
Job Description:
The Marketing Analyst Intern will use advanced statistical techniques and/or machine learning tools to uncover hidden relationships found within BAC’s internal and external data and provide these insights to BAC’s leadership team. This includes the collection and interpretation of information that give BAC’s management insight into the market size, share, customer experience, product performance, and competitive positions of BAC and our competitors. Additionally, the Marketing Analyst Intern will provide insights and recommendations for growth opportunities for BAC.
Role Accountabilities:
- Analyze marketing campaign performance across channels (email, social, paid media, etc.)
- Assist in building dashboards and reports to track KPIs and trends
- Conduct market research and competitive analysis to identify opportunities
- Help optimize digital marketing strategies through A/B testing and performance reviews
- Present findings and recommendations to stakeholders in clear, compelling format
Qualifications
- Currently pursing a degree in a related field (e.g. economics, finance, statistics, mathematics, marketing, etc.)
- Strong Excel data analysis skills
- Comfortable with bringing together multiple data sources, finding connections, visualizing results, and developing metrics for corporate level goals
- Power BI experience a plus
- Business oriented and curious with excellent communication skills and ability to work across cultures and share insights clearly
- Self-starter, independent thinker, action oriented, strong drive for results, passion to win
- Customer focused mindset, skilled to build and foster effective peer relationships, ability to effectively collaborate across functional areas
- Strong time management skills
BAC Hiring Compensation Range $22 - $28.
BAC provides additional earnings in the form of overtime as applicable under law.
Salary : $22 - $28
