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Sales Engineer (New York)

BALLUFF INC
FLORENCE, NY Full Time
POSTED ON 3/26/2026
AVAILABLE BEFORE 5/25/2026

Balluff is a global leader in sensor technology and industrial automation. We are committed to helping our customers improve efficiency, reduce downtime, and advance digitalization through innovative automation solutions. Join a company where your ideas matter and your impact is real.

 

Position Summary

As a Sales Engineer at Balluff, you will be responsible for driving strategic growth by delivering automation solutions to key accounts. You’ll develop and maintain strong, value-based relationships across customer organizations while promoting Balluff’s comprehensive portfolio of industrial sensor and automation products.

Territory: New York

Industry/Products: Prox sensors, Network blocks, cables, photoelectric sensors and RFID

 

What You’ll Do

  • Execute strategic sales plans to generate consistent growth within your assigned account base
  • Build value-driven relationships with customer stakeholders—from engineering and operations to executive leadership
  • Present automation solutions that address customer challenges and generate measurable cost savings
  • Use customer insights to tailor Balluff’s solutions and enhance competitive positioning
  • Leverage appropriate distribution and fulfillment channels to maximize value and efficiency
  • Collaborate globally with internal teams (engineering, sales, business development, marketing, and executive leadership) to support customer initiatives
  • Communicate Balluff’s total cost of ownership advantages through compelling presentations and technical discussions
  • Stay informed on competitor offerings and market dynamics to differentiate Balluff’s solutions
  • Accurately track customer interactions and opportunities using SAP, CRM, and Business Warehouse tools

 

Why Join Balluff?

  • Competitive base salary incentive program
  • Company vehicle
  • Comprehensive benefits package (medical, dental, vision, 401(k) match)
  • Paid time off and holidays
  • Training, development, and advancement opportunities
  • Collaborative, innovative work environment

 

Balluff is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Qualifications:

What You Bring

  • Bachelor’s degree and 2-4 or 4-6 years (depending on level) of industrial automation sales experience
  • Strong “hunter/qualifier” sales profile with a track record of winning complex, high-level negotiations
  • In-depth understanding of plant-floor automation systems and architectures
  • Proficient in Microsoft Office and virtual collaboration tools (MS Teams, Zoom, etc.)
  • Excellent written, verbal, and presentation skills
  • Ability to work both independently and as part of a team
  • Willingness and ability to travel extensively within the assigned territory
  • Must reside within the territory (Rochester, NY)

Salary : $72,000 - $125,000

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