What are the responsibilities and job description for the Direct Sales Representative position at Backd Business Funding?
This role is on-site Monday-Friday 8:30am-5pm and is not eligible for remote work.
Who You Are:
We’re looking for a driven, results-oriented Direct Sales Representative to join our inside direct sales team at BackdCapital. In this role, you’ll execute the full sales cycle—from prospecting through funded deal—working directly with small and medium-sized business owners who need fast, flexible capital. You’re someone who thrives in a high-activity environment, builds genuine rapport quickly, and knows how to guide a prospect from curiosity to commitment. You’re comfortable working toward clear KPIs and targets, and you’re energized by the opportunity to grow within a company that’s scaling fast. If you believe in the product you sell and want uncapped earning potential, this is your seat at the table.
What You Will Do:
- Execute the full sales cycle from initial outreach through funded deal close
- Prospect and engage SMB and middle market business owners via phone, email, LinkedIn, and other outbound channels
- Conduct consultative discovery calls to understand business needs and match clients to the right capital solutions.
- Build and manage a healthy pipeline of active opportunities, maintaining accurate records in the CRM.
- Work toward daily and monthly activity targets and KPIs as set by the team.
- Collaborate with underwriting, credit, and operations teams to ensure smooth deal execution and proper lead routing
- Develop deep product knowledge to effectively position BackdCapital’s offerings against traditional lenders and competitors
- Track and report daily activity metrics including calls, emails, pipeline movement, and closed deals
- Base Salary Commission
What You Bring to the Table:
- 1–3 years of B2B or inside sales experience with a demonstrated track record of closing
- Comfortable with high-volume outreach and a consultative, relationship-first selling approach
- Strong communication, negotiation, and objection-handling skills
- Self-motivated and goal-oriented with the ability to work independently toward KPIs
- Ability to quickly learn and clearly articulate financial products to business owners
- Experience with HubSpot CRM or similar platforms preferred
- Background in fintech, financial services, alternative lending, or B2B sales a plus
- Ambitious and driven personality with a hunger for success
- Bachelor’s degree in Business, Finance, or related field preferred
Who We Are
BackdCapital is the business lending division of Backd, a fintech company founded in 2019 with a bold mission: give small and medium-sized businesses the capital and support they deserve. We’re talking about the businesses behind roughly 95% of the US job market, and we’re in their corner. We’re hitting our stride, growing fast, and looking for ambitious, hungry people ready to be part of something special.
How is BackdCapital different from a traditional lender?
Speed, flexibility, and a genuine belief that small businesses deserve better options. While traditional lenders often come with long timelines, fixed repayment structures, and collateral requirements, BackdCapital offers a different path. Through Working Capital Advances, Business Term Loans, and Business Lines of Credit, we give business owners fast access to capital that’s customized to their needs, on their timeline, without giving up a single point of equity. We’re not just another lender. We’re the partner small businesses have always needed.
Life at BackdCapital
With around 50 people and serious momentum, BackdCapital is the kind of place where careers are built, not just managed. You won’t get lost in bureaucracy here. You’ll own real work, solve real problems, and see the direct impact of what you do. We’re early enough that your fingerprints will be all over what we build, and resourced enough to do it right. If the idea of growing alongside a company on the rise excites you, this is your seat at the table.
Additional Benefits
Health, Dental, Vision, 20 PTO Days, 401K match, Access to Wellhub formerly known as Gympass and a competitive base salary. Regularly paid company outings, twice-weekly corporate yoga. Holidays are celebrated! Birthdays are recognized! Snacks & refreshments are provided! We are growing and prefer to promote within, so there are many incentives within. MORE BENEFITS TO COME AS WE CONTINUE TO GROW. Grow with us!
Backd is an Equal Opportunity Employer. Backd provides equal employment opportunities without regard to race, color, religion, gender, national origin, age, and disability unrelated to an individual’s ability to perform adequately, sexual orientation, marital status, or any other characteristic protected by law.