What are the responsibilities and job description for the Brand Representative position at BabAlIlm-AI?
About Us
We are building a vibrant community focused on innovation, entrepreneurship, AI, venture capital, and professional growth. Through events, workshops, networking opportunities, and educational content, we connect ambitious founders, investors, professionals, and business leaders.
We are looking for an energetic, outgoing, and highly social Brand Ambassador & Community Builder to help grow our community both online and offline.
Role Overview
As our Brand Ambassador & Community Builder, you will be the face of our brand across social media and community channels. Your primary responsibility is to increase awareness, engagement, and event participation by creating authentic connections with our audience.
You will manage and grow our Instagram presence, engage with community members, promote events, generate registrations, and help foster a thriving network of followers, members, founders, investors, and professionals.
Key Responsibilities
Community Growth & Engagement
* Build and nurture an engaged online community across Instagram and other social platforms.
* Respond to comments, messages, and community inquiries in a timely manner.
* Proactively engage with founders, entrepreneurs, investors, students, and professionals within our target audience.
* Foster conversations and encourage participation in community activities.
* Develop relationships with key community members and advocates.
Social Media Management
* Publish Instagram posts, stories, reels, and community updates.
* Create engaging content that aligns with our brand voice and objectives.
* Share event highlights, behind-the-scenes content, member success stories, and educational content.
* Identify trending topics and opportunities to increase visibility and engagement.
* Monitor social media performance and suggest improvements.
Event Promotion & Attendance Growth
* Promote upcoming events through social media and community outreach.
* Drive registrations and attendance for workshops, networking events, webinars, and community gatherings.
* Follow up with interested participants and encourage sign-ups.
* Collaborate with the team to create promotional campaigns for events.
* Support event-day engagement through live posting, stories, and attendee interaction.
Brand Representation
* Act as a positive representative of the organization online and at events.
* Build awareness of our mission, programs, and offerings.
* Network with relevant communities and organizations to expand our reach.
* Encourage referrals and word-of-mouth growth.
Reporting & Analytics
* Track key metrics including:
* Follower growth
* Engagement rates
* Event registrations
* Community participation
* Leads generated through social channels
* Provide regular updates and recommendations to improve performance.
Qualifications
Required
* Strong personal presence on Instagram and familiarity with social media best practices.
* Excellent communication and interpersonal skills.
* Comfortable engaging with people both online and in person.
* Experience building or managing online communities.
* Self-motivated, proactive, and highly organized.
* Passion for networking, community building, entrepreneurship, startups, innovation, or technology.
Preferred
* Experience as a brand ambassador, community manager, event promoter, or social media coordinator.
* Experience using Canva, CapCut, or similar content creation tools.
* Experience promoting events and driving registrations.
* Understanding of Instagram analytics and growth strategies.
* Existing network within startup, business, university, or professional communities.
Success Metrics
Success in this role will be measured by:
* Growth in Instagram followers and engagement.
* Increase in event registrations and attendance.
* Growth of community membership.
* Quality and consistency of community interactions.
* Number of partnerships, referrals, and new community members generated.
* Positive feedback from community members and event attendees.
What We’re Looking For
We’re seeking someone who genuinely enjoys connecting people, starting conversations, and building communities. The ideal candidate is enthusiastic, creative, social, and excited about helping grow a movement rather than simply managing a social media account.
If you love bringing people together, creating engaging content, and helping communities thrive, we’d love to hear from you.