What are the responsibilities and job description for the Event Sales Coordinator position at B&M Catering?
About B&M Catering Co.
At B&M Catering Co., we’ve built our reputation on delivering exceptional food, friendly service, and memorable experiences across Rhode Island, Southeastern Massachusetts, and Eastern Connecticut since 1984. From classic New England clambakes and backyard barbecues to elegant weddings, corporate galas, and school meal partnerships, we take pride in our community, our team, and our commitment to bringing people together over great food. We’ve also been serving delicious meals to schools since 2008.
We are proudly Employee-Owned! When you join B&M Catering, you aren't just an employee—you become an owner with a direct stake in our shared growth and long-term success.
Position Overview
We are seeking a high-energy, proactive, and results-driven Event Sales Coordinator to join our team in Pawtucket. In this role, you will play a critical part in executing B&M Catering’s strategic growth plan—driving business development through outbound proactive sales tactics (including structured daily power hours, field marketing/food drops, and networking) to expand B2B catering accounts and secure higher-value event sales (weddings, corporate galas, private parties, preferred venue partnerships).
Key Responsibilities
Business Development & Outbound Sales Tactics
Structured Daily Power Hours: Drive active business development by executing dedicated daily outbound sales calling blocks (2x daily Power Hours: 10:00 AM–11:00 AM targeting corporate administrative assistants and office managers; 2:00 PM–3:00 PM targeting event planners, school leads, and long-term accounts) to secure weekday B2B orders and Q4/seasonal holiday events.
Field Marketing Rapidly follow up on corporate "Boxed Lunch & Cornbread Drops" across RI, MA, and CT to pitch our "First Office Lunch Special" (15% off first catering order over $250) and convert leads into repeat B2B clients.
Inbound Lead Conversion: Promptly qualify and convert inbound inquiries via phone, email, and web forms across core event avenues (weddings, corporate galas, clambakes/BBQs, and private parties).
Brand Representation & Networking: Actively represent B&M Catering at local Chamber of Commerce networking events (Northern RI, Greater Providence) and community volunteering activations to build local business relationships and brand goodwill.
Sales Collateral & Presentations: Present core brand pillars in client interactions (emphasizing our established 1984 heritage and employee-owned culture) and leverage promo campaigns (including Cox Media/Red Sox push follow-ups) to drive client bookings.
Event Planning, Detailing & Operational Coordination
Event Detailing & BEO Creation: Detail all aspects of booked events—including custom menus, standard dietary-specific options (gluten-free, vegan, vegetarian add-ons), beverage service, timelines, equipment rentals, and staffing requirements—into accurate Event Orders (BEOs) and invoices.
Off-Peak & Seasonal Product Promotion: Support and drive sales for off-peak revenue initiatives, including Holiday Micro-Packs (Heat & Serve) and corporate party packages.
Cross-Departmental Logistics: Collaborate closely with the Director of Operations and kitchen leadership at 560 York Ave to ensure smooth handoffs between sales proposals and daily culinary production/event execution.
Preferred Venues & Vendor Management: Coordinate logistics with preferred venue partners, tent rental companies, florists, and external vendors as needed.
Administrative & CRM Management
Maintain meticulous client records, sales pipelines, call tracking logs, and event schedules within our catering management CRM software. Track post-event reviews, client feedback, and order rebook rates to maximize lifetime account value. Participate in regular sales and operational alignment meetings to review upcoming event volume and strategic targets.
Qualifications & Requirements
Experience: 1–3 years of experience in business development, event sales, catering coordination, hospitality sales, or proactive B2B phone sales in the food & beverage industry.
Business Development Drive: High comfort level with structured outbound phone outreach, executing follow-up cadences, food drop campaigns, and closing quotes/contracts.
Organization & Detail Orientation: Outstanding organization skills with high accuracy in generating Event Orders (BEOs), managing event timelines, and tracking clientpreferences.
Technical Skills: Experience using catering management/CRM software, POS tools, Microsoft Office, and Google Workspace.
Brand Ambassador Mindset: Enthusiastic about attending regional networking events and representing B&M’s long-standing community legacy and employee-owned company culture.
Flexibility: Ability to work a flexible schedule, including occasional evenings or weekends during peak catering seasons or high-profile event setups.
Regional Knowledge: Familiarity with venue options, corporate hubs, and community event networks in Rhode Island, Southeastern Massachusetts, and Eastern Connecticut is a strong plus.
What We Offer
Total Compensation Package: $70,000 – $80,000 per year (comprising competitive base salary commission/bonus performance incentives).
Employee Ownership: Shares in the company (ESOP/employee ownership plan) so you directly benefit from company success and value growth.
401(k) Retirement Plan: Includes a 4% Safe Harbor Match after 90 days of employment.
Health Benefits: Comprehensive health, dental, and vision insurance coverage options.
Paid Time Off: Paid time off (PTO) and paid holiday schedule.
Perks: Employee discounts on B&M Catering offerings and team event perks.
Culture: A supportive, collaborative, and ownership-minded work environment at an established local company operating since 1984.
Salary : $70,000 - $80,000