What are the responsibilities and job description for the Category Analyst position at B&G Foods Inc.?
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The Category Analyst provides category insights and leverages data-driven insights to identify growth opportunities, optimize assortment and improve sales performance. This role partners closely with Sales and cross‑functional teams to analyze category and consumer trends.
Responsibilities
Category & Shopper Insights
B&G Foods is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you’d like more information about your EEO rights as an applicant under the law, please see www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf.
Join our Family!
The Category Analyst provides category insights and leverages data-driven insights to identify growth opportunities, optimize assortment and improve sales performance. This role partners closely with Sales and cross‑functional teams to analyze category and consumer trends.
Responsibilities
Category & Shopper Insights
- Analyze category performance using syndicated, panel, and retailer-specific datasets (e.g., NielsenIQ, Scintilla, retailer point-of-sale).
- Identify consumer trends, market shifts, competitive performance, and whitespace opportunities.
- Conduct deep-dive analyses on assortment, pricing effectiveness, promotional impact, and shelf productivity.
- Assist the National Account Manager in creating line review presentations, with analysis and consumer insights while collaborating with HQ Business Units and the CPFR team.
- Perform post-analysis on modular resets to determine brand share impact and identify improvement opportunities.
- Track and evaluate competitive activity for assigned brands and provide monthly Beats report updates.
- Bachelor's Degree required
- A Minimum of 4 years of experience in consumer products, preferably in food
- Proficiency with Excel, Outlook, PowerPoint, Word, Scintilla required
- Excellent time management, organizational and communication skills required
- Ability to multi-task and prioritize workload as customer and internal demands shift; goal and deadline oriented
- Persistence and attention to detail
- Strong analytical capability with an ability to translate data into insights and insights into action
B&G Foods is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you’d like more information about your EEO rights as an applicant under the law, please see www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf.