PRIMARY PURPOSE: The Marketing Specialist is a dynamic, entry-level opportunity for a creative communicator eager to make an impact. In this role, you will be at the center of our internal and external marketing efforts — crafting compelling content, managing digital platforms, and collaborating across teams to keep our community informed, inspired, and engaged. If you love storytelling, thrive in a fast-paced environment, and want to build a broad foundation in modern marketing communications, this is the role for you. |
ESSENTIAL DUTIES AND RESPONSIBILITIES: Content Creation & Publishing - Write, edit, and publish engaging content across a variety of channels including newsletters, bulletins, intranet pages, and digital displays
- Develop multimedia content — articles, announcements, short videos, and graphics — tailored to diverse audiences
- Ensure all content is on-brand, accurate, and aligned with organizational voice and standards
- Manage inventory and distribution of print and digital informational materials
Digital Platform Management - Manage and continuously improve the organization's intranet and internal digital platforms
- Develop strategies to grow platform engagement and adoption across departments
- Monitor analytics and user feedback to identify opportunities for enhancement
- Maintain content governance policies for internal digital channels
Cross-Team Collaboration - Partner with departments across the organization to gather, synthesize, and communicate key information
- Work closely with the Digital Strategy team to improve communications tools and workflows
- Build and maintain relationships with stakeholders to keep communications timely and relevant
Events & Campaigns - Promote internal events, programs, and initiatives to the broader community
- Support the planning and execution of events, town halls, and engagement campaigns
- Create post-event recaps and follow-up communications to keep stakeholders informed
Strategy & Measurement - Help develop and execute comprehensive communications plans and editorial calendars
- Track the performance of communications initiatives and recommend data-driven improvements
- Stay current with trends and best practices in marketing, internal communications, and digital engagement
Change & Crisis Communications - Support the development of clear, timely communications around organizational changes or sensitive topics
- Ensure consistent messaging during periods of transition or uncertainty
Team Development - Mentor and manage student workers on communications projects and tasks
- Provide training and support to team members on communications tools and best practices
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EDUCATION: Bachelor's Degree in Communications, Marketing, Public Relations, Journalism, or a related field. |
EXPERIENCE: Minimum of 0 to 2 years of marketing, communications, or content creation experience. Internship and project-based experience welcomed. Experience in higher education communications preferred. |
CERTIFICATION: N/A |
KNOWLEDGE, SKILLS AND ABILITIES: - Strong storytelling and written communication skills with the ability to adapt tone and style for different audiences
- Proficiency in Microsoft Office Suite; comfort learning new tools quickly
- Familiarity with basic graphic design or content creation platforms (Canva, Adobe, etc.)
- Excellent attention to detail and organizational skills
- Strong project management skills with the ability to juggle multiple priorities
- Collaborative mindset with the ability to work independently when needed
- Experience working with or mentoring student workers is a plus
- Must support the University's Catholic mission
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PHYSICAL SKILLS AND ABILITIES: Requires ordinary ambulatory skills sufficient to visit other locations; the ability to stand, walk and manipulate (lift, carry, move) light weights of up to 10 pounds. Requires good hand-eye coordination, arm, hand and finger dexterity, including ability to grasp, type and perform data entry, visual acuity to use a keyboard and read information, ability to hear in order to answer telephones and communicate verbally, and the ability to sit for extended periods of time. |
WORKING CONDITIONS: Work is performed indoors in a standard office environment with minimal safety hazards, requiring seated, standing, and movement work. |
