What are the responsibilities and job description for the REGIONAL SALES MANAGER (New Business Development) position at Atonne Group Inc?
Regional Sales (New Business Development) Manager
Job Summary/Objective of Job
The Regional Sales Manager is responsible for leading and developing the Regional Sales team to drive revenue growth across existing Heavy Truck customer accounts and new business opportunities. This role will set and execute sales and marketing strategies, promote Valley Truck Parts products, and ensure alignment with company goals. The manager will also analyze competitive market data, implement innovative sales techniques, and contribute to brand engagement through community integration.
Key Objectives
- Establish leadership for Regional Sales with a strategic focus on growth in Plainfield and Detroit markets
- Integrate into the Green Ghost community to enhance brand presence and engagement
- Develop and present a comprehensive sales plan to the executive team, including budget recommendations and performance targets
Summary of Essential Job Functions
- Develop and execute a regional business plan covering sales, revenue, marketing, and expense controls
- Lead, coach, and motivate the Regional Sales & Service team to meet individual and team performance goals
- Set, track, and report on sales targets and KPIs across the region
- Collaborate with Human Resources to build training schedules and succession plans
- Align sales efforts with marketing initiatives and cross-functional teams for optimal customer service
- Maintain strong relationships with Valley Truck Parts Store Managers to ensure local business needs are met
- Represent Valley Truck Parts, Inc. professionally in all customer and community interactions
- Deliver exceptional customer service and promote Valley’s product offerings
- Contribute to strategic planning and branch oversight across multiple locations
Direct Reports:
- Regional Sales Team
- Branch Managers (W2, W3, W4, W5, W7)
Credentials
- Minimum 5 years of product knowledge in the Heavy-Duty Truck industry (rated 6–7/10 familiarity)
- Minimum 5 years in structured sales programs; CRM and sales platform fluency required
- Proven success in sales coaching and talent development
- Demonstrated experience in team leadership and cross-functional collaboration
- Strong understanding of marketing strategy and sales alignment
- Comfortable managing multiple branch locations
- Bachelor’s degree in Business, Marketing, Sales, or Strategic Planning
- Travel flexibility:We’re seeking candidates based in Central/Eastern Michigan or Indiana, with travel to key sites including Grand Rapids HQ, Plainfield/Indianapolis, Fort Wayne, Gaylord, Traverse City, St. Joseph, and Sterling Heights.
- Hybrid work style: remote and in-person as needed
- Strong communication skills required for cross-functional alignment and executive reporting
- Ability to synthesize sales data and present actionable insights
Qualifications
- High School Diploma required; Bachelor’s Degree preferred
- 5–10 years of management/leadership experience
- 5–10 years of outside sales experience
- 1–2 years of Heavy-Duty Truck service/shop experience
- Strong customer relationship management skills
- Excellent written and verbal communication
- Proficiency in Microsoft Office and CRM tools (e.g., Pipedrive)
- Dedication to customer service excellence
- Demonstrated success in leading sales teams
Performance Metrics
- Task Completion
- Productivity / Efficiency
- Quality of work
- Teamwork
- Dependability
Physical Demands
This position requires a combination of office-based work, travel, and occasional hands-on engagement in branch and shop environments. The physical demands include but are not limited to:
- Lifting, Carrying, Pushing, Pulling (up to 50 lbs): May be required during branch visits, trade shows, or when handling product samples and promotional materials.
- Frequent Walking and/or Kneeling: Necessary during site visits, store walkthroughs, and service bay inspections. Includes navigating shop floors, warehouses, and customer facilities.
- Speaking and Hearing: Essential for leading team meetings, conducting customer calls, delivering presentations, and engaging in cross-functional collaboration.
- Reaching, Handling, Climbing: May be required when accessing inventory areas, reviewing product displays, or assisting with physical setup at events or branch locations.
- Driving and Travel: Regular regional travel by car is expected. Must be comfortable driving long distances and navigating varied environments including urban, suburban, and industrial areas.
- Prolonged Periods of Sitting or Standing: Includes time spent in meetings, at a desk, or during travel. Flexibility to alternate between remote work and in-person engagement is key.
- Use of Technology and Equipment: Frequent use of laptops, mobile devices, CRM platforms, and presentation tools. Occasional use of shop equipment for demonstration or inspection purposes.
Travel
- Travel flexibility: We’re seeking candidates based in Central/Eastern Michigan or Indiana, with travel to key sites including Grand Rapids HQ, Plainfield/Indianapolis, Fort Wayne, Gaylord, Traverse City, St. Joseph, and Sterling Heights.
- Hybrid work style: remote and in-person as needed
Compensation Framework
- Base Salary
- Car allowance
- IT support: Cell phone, laptop, etc.
- Performance Incentives: Growth-based bonus and/or commission structure
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.