What are the responsibilities and job description for the Senior Product Marketing Manager position at Atlassian?
Overview
Working at Atlassian
Atlassians can choose where they work – whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity.
Please note: To ensure sufficient overlap with the team and stakeholders, remote candidates located in Pacific time zone or able to work Pacific hours will be best positioned; however, this role is open to remote candidates anywhere in the US.
Responsibilities
As a Senior Product Marketing Manager, Cloud Enterprise, you’ll be the strategic driver of to our go-to-market efforts for Cloud Enterprise, our highest tier subscription. In this high-impact role, you’ll shape our upsell narrative, specifically focused on enterprise customers, drive awareness of Cloud Enterprise & its differentiators, and design our end-to-end campaign & enablement strategy all while partnering cross-functionally with a range of stakeholder teams. And, as Atlassian’s platform & product portfolio evolves, you’ll get the opportunity to define our future upsell strategy for enterprise and contribute to platform-wide initiatives.
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $153,000 - $199,750
Zone B: $137,700 - $179,775
Zone C: $127,800 - $166,850
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Working at Atlassian
Atlassians can choose where they work – whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity.
Please note: To ensure sufficient overlap with the team and stakeholders, remote candidates located in Pacific time zone or able to work Pacific hours will be best positioned; however, this role is open to remote candidates anywhere in the US.
Responsibilities
As a Senior Product Marketing Manager, Cloud Enterprise, you’ll be the strategic driver of to our go-to-market efforts for Cloud Enterprise, our highest tier subscription. In this high-impact role, you’ll shape our upsell narrative, specifically focused on enterprise customers, drive awareness of Cloud Enterprise & its differentiators, and design our end-to-end campaign & enablement strategy all while partnering cross-functionally with a range of stakeholder teams. And, as Atlassian’s platform & product portfolio evolves, you’ll get the opportunity to define our future upsell strategy for enterprise and contribute to platform-wide initiatives.
- Develop and execute go-to-market strategies for Cloud Enterprise
- Craft compelling messaging and positioning tailored to enterprise customers, highlighting enterprise-grade benefits like performance, scale, security, compliance, and analytics.
- Enable sales teams with effective collateral, training, and tools to drive pipeline and close deals.
- Conduct customer and market research to inform product direction, messaging, and campaign strategy.
- Develop high-impact content (presentations, case studies, whitepapers, web copy) for technical and business audiences.
- Support industry events and customer engagements to build awareness and generate leads.
- Partner with Demand Generation to design and execute campaigns that drive qualified leads for sales.
- Collaborate closely with Product Management, Sales, Demand Generation, and Customer Engagement teams to align on strategy and execution.
- Monitor business health and funnel and regularly report out on performance and impact of your marketing activities.
- Experience:
- Proven track record marketing to enterprise organization, ideally for SaaS solutions targeting IT buyers.
- Strong understanding of enterprise-grade requirements for cloud solutions.
- Medium technical proficiency—able to translate complex concepts for non-technical audiences.
- 5-7 years of product marketing experience (or other highly relevant background)
- Core Skills:
- Exceptional storytelling and written communication skills.
- Data-driven decision maker with strong analytical skills.
- Excellent stakeholder and project management abilities.
- Collaborative team player, creative thinker, and open to feedback.
- Process and operation-minded looking for more efficient ways to operate & collaborate
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate's skills, expertise, or experience. In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $153,000 - $199,750
Zone B: $137,700 - $179,775
Zone C: $127,800 - $166,850
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visit go.atlassian.com/payzones for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
Benefits & Perks
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Salary : $137,700 - $199,750