What are the responsibilities and job description for the Rollins Digital Media Specialist & Instructional Designer position at Atlanta Speech School?
Digital Media specialist & instructional designer
The Digital Media Specialist & Instructional Designer (“Specialist”) works closely with Instructional Content Developers and the Director of Content, subject matter experts, internal and external teams, and implementation facilitators. The Specialist is responsible for supporting the design, development and evaluation of engaging learning experiences that support organizational goals. This person must bring experience in LMS learning experience, adult learning principles, digital asset management, and video editing/production. The Specialist supports the creation of courses and content based on course scripts and learning objectives. The Specialist is also instrumental in coordinating filming aligned to the course/script. Further, this person will be responsible for tagging, organizing, and having deep familiarity with digital asset management to support video selection for course design.
Essential Job Duties
Instructional Content Development & Quality Assurance:
The Digital Media Specialist & Instructional Designer (“Specialist”) works closely with Instructional Content Developers and the Director of Content, subject matter experts, internal and external teams, and implementation facilitators. The Specialist is responsible for supporting the design, development and evaluation of engaging learning experiences that support organizational goals. This person must bring experience in LMS learning experience, adult learning principles, digital asset management, and video editing/production. The Specialist supports the creation of courses and content based on course scripts and learning objectives. The Specialist is also instrumental in coordinating filming aligned to the course/script. Further, this person will be responsible for tagging, organizing, and having deep familiarity with digital asset management to support video selection for course design.
Essential Job Duties
Instructional Content Development & Quality Assurance:
- Contribute to evolving frameworks (e.g., transitioning from age-specific to continuum models of instruction across age groups).
- Collaborate with subject matter experts (SMEs) to define learning goals and develop narratives aligned with research and instructional intent (e.g., the Alliance project, webinar-based courses).
- Write clear, engaging content for Cox Campus
- Use authoring tools such as Articulate 360 (Storyline, Rise), or similar software to build digital learning assets.
- Edit video footage into video-based and/or webinar-based courses that communicate Rollins' overall message of literacy and justice for all and align with organizational goals.
- Build engaging narratives by using pacing, rhythm, and visual flow to hold viewers’ attention and support learning outcomes.
- Capture audio and video of subject matter experts in various locations to be featured in eLearning content published on the Cox Campus platform.
- Create, review, and replicate graphics, including animation for video coursework aligned to the learning objectives of the course.
- Leverage expertise in post-production editing, including but not limited to color-correcting.
- Develop, in collaboration with Instructional Designers, the master video plan across all courses in development
- Implement the master video plan with assigned videographers
- Identify and coach talent
- Coordinate logistics for video shoots
- Oversee filming days across projects. In-person and on-site work is required at filming locations.
- Develop and manage Media Asset Management (MAM) system to support accurate filing/storage
- Serve as the team lead on MAM to support the content team with video selection
- Collaborate regularly with external partners or SMEs, and internal teams, including other members of the content team, field teams (B-5 and K–5), Tech Ops team, and leadership.
- Have a working knowledge of literacy, child development, and reading science research through newsletters, podcasts, and other media.
- Attend professional conferences that provide support in developing digital assets (e.g., writing workshops, technology conferences).