Creative Content Strategist

Company Description

Athletiverse is the social leader in sports content creation, strategy,

and AI-powered analytics. The company helps athletes, teams, and

sports brands measure and monetize their content through two integrated

arms — AV, our performance creative agency producing paid social and

organic content for sports brands, and AVI, our AI analytics platform

that orchestrates content analytics, partnerships, and market

intelligence in one place. Built on storytelling, data, and speed,

Athletiverse is rewriting how the sports industry creates and

commercializes content at scale.

Role Description

This is a full-time hybrid role for a Creative Content Strategist,

based in Athletiverse's San Diego, CA office with flexibility for

remote work (US-based).

The Creative Content Strategist will own

creative strategy for a book of 4–6 sports brand and team accounts,

deciding what creative to make next based on performance data, briefing

the contractors and influencers who make it, and acting as the creative

voice the client hears every week.

Day-to-day tasks include analyzing

paid social, organic, and AVI attribution data to identify what's

working; building rolling creative roadmaps per account; writing briefs

for the contractor and influencer network; cutting and finishing

content in CapCut and the Adobe Suite when speed demands it; running

weekly creative reviews with clients; and acting as the connective

tissue between client requests, performance data, content creators, and

Athletiverse leadership.

Qualifications

• 3–6 years as a Creative Strategist, Performance Creative Lead, or

 Senior Content Strategist at a DTC/performance agency, UGC shop, or

 in-house growth team

• Proficiency in performance creative metrics: hook rate, thumb-stop

 ratio, hold rate, CTR, CPA, and creative fatigue

• Hands-on production experience in CapCut and the Adobe Suite

 (Photoshop, Premiere Pro, After Effects, Adobe Express)

• AI-native workflow — comfort using Claude, ChatGPT, and Gemini for

 ideation, scripting, and analysis

• Experience briefing and managing creator/contractor networks, not

 just managing projects

• Excellent writing skills — briefs that get the creative back right

 the first time, and client communication that builds trust with CMOs

 and creators alike

• Taste, defended by data — opinionated about creative, humble enough

 to let the numbers correct you

• Comfortable working with international contractor pools across time

 zones; clear async communicator

• Passion for sports, or willingness to learn the space fast

• Compensation: $85,000 – $100,000 total comp ($80–90K base up to

 $15K performance bonus tied to client retention and account growth)

Apply: https://athletiverse.io/careers/creative-content-strategist