What are the responsibilities and job description for the Product Strategy, Manager - Patient Engagement position at athenahealth?
Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Product Strategy, Manager– Patient Engagement
We are looking for a Product Strategy & Insights Lead to join our Patient Engagement Product Strategy team at athenahealth. This role sits within the Product organization and partners closely with Product Management, Marketing, Sales, Analytics, and Corporate Strategy.
The Product Strategy role provides critical analytical and strategic support across all stages of product development—from early opportunity identification through launch and post-launch evaluation. This role interfaces with senior leaders, engages with in-market customer and usage data, and helps bridge connectivity between R&D, Sales, Marketing, and Service.
This role is charged with turning data, research, and market signals into actionable strategic insights that inform what we build, who we serve, and how we grow. You will support the strategic development and execution guidance of patient engagement growth initiatives while helping ensure our product strategy and market narrative are grounded, credible, and differentiated.
But enough about us; let’s talk about you.
You are a curious, analytically strong strategist who enjoys working through ambiguity and turning imperfect information into clear insights and recommendations. You are energized by digging into data, understanding customer behavior, identifying patterns, and telling compelling stories that influence decisions. You are comfortable operating across multiple priorities and partnering closely with cross-functional teams to drive clarity and momentum.
In this role, you must have or quickly develop healthcare industry knowledge, applying that insight to identify industry trends, evaluate the competitive landscape, and surface opportunities to better meet client needs. You are expected to translate those opportunities into well-researched, defensible analyses and business inputs that inform product strategy and go-to-market decisions.
Job Responsibilities
$116,000 - $196,000
The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates. Base pay is only one part of our competitive Total Rewards package - depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.
About Athenahealth
Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Our company culture: Our talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.
Our DEI commitment: Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way. That's one reason we prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers and the communities where we work and serve.
What We Can Do For You
Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
Learn more about our culture and benefits here: athenahealth.com/careers
https://www.athenahealth.com/careers/equal-opportunity
Product Strategy, Manager– Patient Engagement
We are looking for a Product Strategy & Insights Lead to join our Patient Engagement Product Strategy team at athenahealth. This role sits within the Product organization and partners closely with Product Management, Marketing, Sales, Analytics, and Corporate Strategy.
The Product Strategy role provides critical analytical and strategic support across all stages of product development—from early opportunity identification through launch and post-launch evaluation. This role interfaces with senior leaders, engages with in-market customer and usage data, and helps bridge connectivity between R&D, Sales, Marketing, and Service.
This role is charged with turning data, research, and market signals into actionable strategic insights that inform what we build, who we serve, and how we grow. You will support the strategic development and execution guidance of patient engagement growth initiatives while helping ensure our product strategy and market narrative are grounded, credible, and differentiated.
But enough about us; let’s talk about you.
You are a curious, analytically strong strategist who enjoys working through ambiguity and turning imperfect information into clear insights and recommendations. You are energized by digging into data, understanding customer behavior, identifying patterns, and telling compelling stories that influence decisions. You are comfortable operating across multiple priorities and partnering closely with cross-functional teams to drive clarity and momentum.
In this role, you must have or quickly develop healthcare industry knowledge, applying that insight to identify industry trends, evaluate the competitive landscape, and surface opportunities to better meet client needs. You are expected to translate those opportunities into well-researched, defensible analyses and business inputs that inform product strategy and go-to-market decisions.
Job Responsibilities
- Partner with the Director of Product Strategy to support development of product-market strategy, business cases, and growth opportunities for patient engagement offerings.
- Gather, analyze, and synthesize quantitative and qualitative data, including product usage, client analytics, market research, and customer insights.
- Collaborate with Product Analytics and Client Analytics to define and interpret KPIs, insights, and performance trends, translating findings into strategic implications.
- Support market sizing, opportunity assessment, and financial analysis (e.g., TAM/SAM/SOM) for new initiatives, enhancements, and strategic bets.
- Analyze industry trends, competitive landscapes, and emerging market dynamics to inform strategic recommendations.
- Partner with cross-functional leaders in Product, Marketing, Sales, Finance, and Service to provide data-backed inputs into roadmap, positioning, and go-to-market planning.
- Support development and refinement of value propositions, positioning, and market narratives, ensuring claims are grounded in data and customer reality.
- Contribute to launch readiness and post-launch evaluation by assessing performance, adoption, and customer impact.
- Synthesize client and market learnings into clear, executive-ready materials that support strategic decision-making.
- Support strategic initiatives related to partnerships, adjacencies, or future growth exploration as needed.
- Bachelor’s Degree; MA, MBA, or equivalent experience in Product Strategy, Business, Healthcare, Analytics, or related fields.
- 5 years of experience in a product strategy, product management, consulting, analytics, or strategy role; healthcare experience is strongly preferred.
- Demonstrated ability to analyze data, conduct research, and synthesize insights into clear recommendations.
- Comfort working in ambiguous problem spaces with limited or imperfect data.
- Strong communication skills, including the ability to tell clear stories with data, craft executive-ready materials, and influence without authority.
- Experience partnering cross-functionally with Product, Marketing, Sales, Finance, or Analytics teams.
- Ability to manage multiple initiatives and priorities simultaneously.
$116,000 - $196,000
The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates. Base pay is only one part of our competitive Total Rewards package - depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.
About Athenahealth
Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Our company culture: Our talented employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as mission-driven problem-solvers with a deep desire to achieve our vision and make our time here count. Our award-winning culture is built around shared values of inclusiveness, accountability, and support.
Our DEI commitment: Our vision of accessible, high-quality, and sustainable healthcare for all requires addressing the inequities that stand in the way. That's one reason we prioritize diversity, equity, and inclusion in every aspect of our business, from attracting and sustaining a diverse workforce to maintaining an inclusive environment for athenistas, our partners, customers and the communities where we work and serve.
What We Can Do For You
Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces — some offices even welcome dogs.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. We provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
Learn more about our culture and benefits here: athenahealth.com/careers
https://www.athenahealth.com/careers/equal-opportunity
Salary : $116,000 - $196,000