Demo

Sales Development Representative

Asure Software
Santa Ana, CA Full Time
POSTED ON 4/14/2026
AVAILABLE BEFORE 5/28/2026

Who we are

Over 600 employees strong, Asure sees Human Capital Management (HCM) through the lens of entrepreneurs and executives with an owner’s mentality. We help businesses develop their “Human Capital” to get to the next level, stay compliant, and allocate their time, money and technology toward growth. Our HCM platform empowers more than 100,000 clients to build great teams and better manage their people while staying compliant in an ever-changing HR legislative landscape. Asure’s HCM offering includes Payroll & Tax, HR, and Time & Attendance software and HR Services ranging from online compliance tools to a fully outsourced HR department.


This position is based on-site at our office in Santa Ana, CA.


How you will contribute


Our Sales Development Representative is responsible for identifying, developing, and driving revenue for the company’s suite of SaaS and Cloud software solutions. The SDR prospects new clients, from mid-market to small businesses, building key relationships and knowledge about their business while articulating product value.


  • Conducts high volume prospecting for qualified leads (a minimum of 100 calls and emails per day).
  • Educates prospective clients on company products and services.
  • Builds honest relationships and genuine rapport with potential customers.
  • Helps potential customers discover unmet needs and how we can deliver extraordinary value.
  • Works with and collaborates with the company's Sales Executives.
  • Schedules demos for Sales Executives.
  • Generates and maintains expert knowledge of the product, industry, competition, market happenings, and trends.
  • Meets and exceeds monthly sales opportunities and meetings scheduled goals.
  • Consistently uses Salesforce to log activity.


Qualifications

  • Bachelor’s degree preferred.
  • 1-3 years of experience in sales or business development roles.
  • Experience with SaaS or Cloud Solution sales is highly preferred.
  • Experience with SalesLoft and ZoomInfo is highly preferred.
  • Strong interpersonal skills and friendly professional demeanor on the phone.
  • Tenacious work ethic with a desire to be a top performer.
  • Ability to articulate product value proposition.
  • Highly intelligent, driven, and collaborative, with a strong passion for achieving results.
  • Resourceful and adaptable to change.
  • Responds well to and seeks out feedback to improve sales performance.


Compensation

The base hourly range for this position is $26.50 - $29.00, based on relevant experience, skills, and industry knowledge. The compensation package also includes an uncapped commission structure. Asure Software offers a variety of employee benefits. Salary information is determined by market location and is provided in accordance with state and local pay-transparency laws. Applicants should apply via www.asuresoftware.com/careers.


Benefits

  • Medical, Dental, Vision, HSA, FSA- All effective on day 1!
  • Company paid Basic Life Insurance, A D, Long-Term Disability, and Short-Term Disability
  • 401K Program with 3% safe harbor contribution
  • Employee Stock Purchase Program
  • Fitness Reimbursement Program
  • Self-Managed PTO


Our Mission

To provide Human Capital Management (HCM) software and services that help companies grow, while nurturing a culture of growth around us.

  • Helping customers grow by getting the most from their human capital.
  • Helping our employees grow personally and professionally.
  • Growing relationships in our communities that inspire goodness.
  • Grow shareholder value


Our Vision

Be the most trusted Human Capital Management resource to entrepreneurs everywhere.


Our Values

Reflect who we are and what we stand for as a company.

  • Embrace Change
  • Lead with Integrity
  • Own the Outcome
  • Deliver Awesome
  • Be a Good Human


We are an equal opportunity employer. All candidates must be legally authorized to work in the US, as we are unable to sponsor or transfer Visas at this time.


NO AGENCIES PLEASE


Any unsolicited resumes sent to Asure Software from a third party, such as an Agency, including unsolicited resumes sent to Asure’s mailing address, fax machine or email address, directly to employees or hiring managers will be considered Asure property. Asure will not pay a fee for any placement resulting from the receipt of an unsolicited resume.

Salary : $27 - $29

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