Demo

HCM Sales Executive

Asure Software
Rochester, NY Full Time
POSTED ON 4/10/2026
AVAILABLE BEFORE 5/18/2026

Who we are

Over 600 employees strong, Asure sees Human Capital Management (HCM) through the lens of entrepreneurs and executives with an owner’s mentality. We help businesses develop their “Human Capital” to get to the next level, stay compliant, and allocate their time, money and technology toward growth. Our HCM platform empowers more than 100,000 clients to build great teams and better manage their people while staying compliant in an ever-changing HR legislative landscape. Asure’s HCM offering includes Payroll & Tax, HR, and Time & Attendance software and HR Services ranging from online compliance tools to a fully outsourced HR department.


Candidates must live in the Rochester, Ny area.


How you will contribute

Our HCM Sales Executive is responsible for building business relationships with new perspective clients as well as current customers and creating new revenue opportunities for the company’s platform of Human Capital Management solutions.

  • Identify and develop new prospects within defined territory through self-generation, heavy networking, and business development sales activities.
  • Profile and penetrate existing Asure Clientele to cultivate new revenue opportunities enhancing value for the client by improving the scope of the Asure solution.
  • Develop and maintain referring relationships with CPAs, Banks, Financial Advisors, and Insurance Brokers to further penetrate the market.
  • Create high impact presentations designed to depict and highlight the benefits of proposed Asure solutions.
  • Develop and manage a robust sales funnel of new opportunities to attain or exceed assigned monthly and annual sales quota.
  • Leverage Salesforce CRM to report on and manage all sales and client services related activities.
  • Engage in continuous learning to understand industry trends, evaluate the competitive HCM landscape, and incorporate new and evolving technology such as AI tools into your strategy.


Qualifications

  • Bachelor’s Degree preferred.
  • Experience selling payroll, HR or related software and services is preferred.
  • Minimum of 3 years consultative software sales experience.
  • Strong organizational skills and the ability to multi-task in a fast-paced environment.
  • Experience managing multiple sales engagements effectively.
  • Proven relationship building and client service skills.
  • Proven ability to manage a territory producing exceptional results.
  • Proactive, results-oriented, and team-oriented approach to sales.
  • Experience with Salesforce.com and other virtual selling tools such as GoToMeeting, Webex or other comparable tools.
  • Must have a valid U.S. Driver's License to be eligible for hire.


Compensation

The base salary range for this position is $65,000–$80,000, based on relevant experience, skills, and industry knowledge. The compensation package also includes an uncapped commission structure. Asure Software offers a variety of employee benefits. Salary information is determined by market location and is provided in accordance with state and local pay-transparency laws. Applicants should apply via www.asuresoftware.com/careers.


Benefits

  • Medical, Dental, Vision, HSA, FSA- All effective on day 1!
  • Company paid Basic Life Insurance, A D, Long-Term Disability, and Short-Term Disability
  • 401K Program with 3% safe harbor contribution
  • Employee Stock Purchase Program
  • Fitness Reimbursement Program
  • Self-Managed PTO


Our Mission

To provide Human Capital Management (HCM) software and services that help companies grow, while nurturing a culture of growth around us.

  • Helping customers grow by getting the most from their human capital.
  • Helping our employees grow personally and professionally.
  • Growing relationships in our communities that inspire goodness.
  • Grow shareholder value.


Our Vision

Be the most trusted Human Capital Management resource to entrepreneurs everywhere.


Our Values

Reflect who we are and what we stand for as a company.

  • Embrace Change
  • Lead with Integrity
  • Own the Outcome
  • Deliver Awesome
  • Be a Good Human


We are an equal opportunity employer.


NO AGENCIES PLEASE:

Any unsolicited resumes sent to Asure Software from a third party, such as an Agency, including unsolicited resumes sent to Asure’s mailing address, fax machine or email address, directly to employees or hiring managers will be considered Asure property. Asure will not pay a fee for any placement resulting from the receipt of an unsolicited resume.

Salary : $65,000 - $80,000

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