Director of Membership Business Development

Purpose:

The Director of Membership Business Development is responsible for developing and executing strategies that support the organization's strategic plan, the recruitment of new members and the retention of existing members. This role reports to the President & CEO and is a full time, exempt leadership position.

Primary Responsibilities include, but not limited to:

• In alignment with the organization’s strategic plan, develop and execute strategies that support the
• recruitment of new members and retention of existing members
• Establish a professional working and consultative relationship with members, prospects and other stakeholders by developing an understanding of their unique business needs
• Collaborate with leadership and marketing to identify and develop new programs and benefits based on member/prospect feedback, industry trends and research
• Develop deep knowledge of the various construction markets within Northern California and their corresponding business journals, trade publications and other lead generation tools
• Create a member-focused culture and model relationship-building skills in all interactions
• Foster a climate of innovation and resolve problems to ensure member satisfaction
• Effectively manage membership recruitment and retention departmental budget
• Record all member/prospect communications and interactions in FlashPoint, as well as insuring membership team compliance
• Up to 50% travel within the chapter geographical area covering Northern California
• Some evening and weekend hours required, as well as possible overnight lodging required
• Attend one national conference annually; attend membership, networking, social and other chapter-sponsored events
• Conduct membership programs to increase member growth. May include annual membership drive and other recruiting promotions as directed. Provide CEO and board with annual retention and recruitment goals.
• Conduct ongoing programs for retaining members in the Chapter. This includes visiting with members at their facilities.
• Coordinate with Events & Communication Coordinator, including material development and updating, event strategies, chapter communication, etc.
• Develop and oversee special acquisition and retention programs, including Chapter and National Membership Awards and other membership incentive activities. Conduct regional new member orientation as needed.
• Contract with and oversee various membership acquisition specialists in order to obtain annual recruitment goals.
• Coordinate and staff the membership committee comprised of volunteer leaders.
• Establish and oversee regional councils comprised of volunteer leaders. Evaluate effectiveness of current area councils and provide President/CEO with detailed Area Council Yearly Strategy and Goals.
• Present weekly report on activities to the President/CEO.
• Relationship
• Chapter staff: maintain a professional and working relationship with other department staff members that will help the Association reach all its objectives.
• Chapter committees: maintain a professional and ethical relationship that will help the committee achieve its goals and assist the committees to the extent that staff and budgeted resources are available. Establish and maintain rapport with committee chairs to assure a smooth and productive working relationship.
• General membership: always respond professionally and quickly to inquiries or requests for help from members. Request for services or assistance outside of the department’s resources should be referred to the appropriate department or the President/CEO.
• ABC chapters: develop relationships with other ABC chapter senior staff to share successful membership retention and recruitment programs.

Note: Nothing contained in this job description shall alter the at will status of your employment. ABC reserves the right to change this job description without notice.

Knowledge, Skill & Abilities

• Bachelor’s degree in business, marketing, communications, public affairs or related discipline
• Minimum of five years relevant work experience
• Proven ability to drive incremental revenue, create new relationships, nurture existing relationships and build loyalty within a market region
• Active listener with ability to effectively communicate verbally and in writing with diverse audiences
• Consultative sales technique
• Demonstrated ability to close business deals
• High energy and outgoing
• Team player
• Organized with effective time management skills
• General business acumen
• Passion for providing quality services
• Nonprofit development experience a plus
• Constant Contact or other CRM experience a plus
• Travel: Travel is required and includes up to overnight
• Physical Demands: Able to work at least 8 hours/day and 40 hours/week. Additional shifts may be required including evening and weekend. Able to sit at a desk for up to 8 hours a day. Able to drive in a car for up to 8 hours a day. Lifting up to 20 lbs.