Demo

General Sales Manager

Ashley Global Retail, LLC
Eau Claire, WI Full Time
POSTED ON 4/21/2026
AVAILABLE BEFORE 5/20/2026
For over 75 years, Ashley Furniture has been the largest home furnishings manufacturer, transforming homes worldwide. With our customer base continuously growing, we are expanding our reach by opening more stores to meet the increasing demand. Our dedication to quality, style, and affordability has solidified our reputation as a trusted and recognized brand worldwide.

Summary:

The General Sales Manager is responsible for the day-to-day operations of the retail store.

Responsibilities:

  • Oversee all sales KPI's including but not limited to; volume, margin, closing ratio, sales per guest, bedding and protection.
  • Handle all customer-related issues escalated above the Guest Experience Manager or Lead.
  • Provide exceptional leadership with timely and effective communication to the sales, guest experience and visual teams.
  • Coach members of the staff to build individual and team success in a professional manner.
  • Audit the performance of employees in preparation to administer performance evaluations for assigned staff as needed.
  • Maintain budgeted administrative costs including wages and supplies.
  • Ensure complete and adequate documentation of procedures and tasks completed.
  • Complete various report functions in a timely manner.
  • Maintain proper staffing levels for each job code in accordance with company set budget levels.
  • Prepare and administer performance evaluations for assigned staff.
  • Coordinate and execute daily, weekly and monthly staff meetings.
  • Work with the Visual Presentation Manager regarding product placement.
  • Report changes in policy and other information to staff members.
  • Other duties as assigned.


Requirements & Qualifications:

  • High School Diploma required
  • 2 years working in the retail industry
  • 4 years supervising in a retail industry
  • Ability to motivate employees to achieve sales KPI's
  • Ability to handle guest concerns in a timely manner
  • Ability to interview and staff retail location


What's In It for You:

When you join us, you are eligible to participate in our comprehensive benefits programs, which include:

  • Health, dental benefits, and vision insurance
  • Employee Discount from 10% - 30%
  • Life/Disability Insurance
  • Flex Spending Account
  • 401K
  • Paid Time Off


Apply today and find your home at Ashley!

Ashley values its diversity and is proud to be an equal opportunity employer. All employment decisions are made on the basis of an individual's skills, qualifications, merit, and business need.

To learn more about Ashley Furniture, our community engagement programs, environmental stewardship, and our core values, please visit our Corporate Social Responsibility information page: Corporate Social Responsibility

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

Salary.com Estimation for General Sales Manager in Eau Claire, WI
$119,103 to $162,617
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