Demo

Marketing Specialist

ASCO Equipment
Round Rock, TX Full Time
POSTED ON 11/10/2025 CLOSED ON 12/17/2025

What are the responsibilities and job description for the Marketing Specialist position at ASCO Equipment?

Location: North Austin / Round Rock, Texas (on-site)

ASCO Equipment has an exciting career opportunity for a Marketing Specialist to support the creation, coordination, and execution of marketing initiatives across ASCO's brands and business segments. This individual will play a key role in strengthening ASCO's presence across social media, digital platforms, internal communications, and promotional branding. The ideal candidate is organized, creative, and proactive, with excellent communication skills - who thrives in a fast-paced environment and enjoys collaborating with cross-functional teams.

The Marketing Specialist will assist with a variety of functions including social media management, co-op programs, website updates, graphic design, and more. They will work closely with internal teams and manufacturer partners to help execute ASCO's marketing strategy and promote our construction, agricultural, mining, and material-handling equipment lines.

Responsibilities:

  • Manage and grow ASCO's social media presence across LinkedIn, Facebook, Instagram, and YouTube
  • Create and design marketing materials such as: Sales flyers and event flyers, signage, digital and social media graphics, etc
  • Manage incoming website leads through HubSpot; distribute inquiries to appropriate sales, rental, parts, and service teams
  • Assist in managing co-op marketing programs, including filing claims for reimbursement
  • Support website updates including reviewing content, updating photos, adjusting page layouts, and maintaining brand consistency
  • Collaborate with internal and external partners on digital campaigns and creative projects
  • Assist in managing ASCO's branded merchandise and promotional materials
  • Support internal communications, including creating and distributing the monthly company newsletter and other internal updates

Requirements

  • Bachelor's Degree Preferred
  • 1-3 years of experience in marketing, communications, or related experience
  • Knowledge of digital and traditional marketing, social media, and content marketing
  • Strong writing, communication, and organizational skills
  • Creative mindset with excellent attention to detail
  • Experience with Canva and WordPress preferred
  • Experience with Photoshop and other graphic design tools is preferred
  • Experience with video editing is a plus
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment

Benefits

Why Join Team ASCO?

Compensation & Benefits:

  • Paid Training & Advancement Opportunities
  • 100% employer-paid health insurance, 401(k) profit sharing, and paid holidays

Unique Perks:

  • ASCO Children's Education Program: Financial assistance for employees' children pursuing higher education

Our Core Values:

  • Honor God
  • Develop People
  • Pursue Excellence
  • Grow Profitably

Be Part of Something Bigger

At ASCO, we're not just marketing equipment - we're building connections and promoting a company that puts people first. Our vision is simple: To be a blessing to those we serve. If you're a results-driven professional with a passion for creativity and collaboration, we want you on our team.

ASCO Equipment, Inc. is an Equal Opportunity Employer of women, minorities, protected veterans, and individuals with disabilities.
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Salary.com Estimation for Marketing Specialist in Round Rock, TX
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