Digital Strategist & Growth Lead

ArtForm is seeking a strategic marketer who enjoys connecting ideas, people, and execution.

This role combines digital marketing strategy, marketing leadership, and project coordination. The person in this role contributes to client strategy while helping guide and coordinate ArtForm’s internal marketing initiatives.

We are looking for someone who thinks beyond individual tactics and enjoys ensuring that strategy turns into meaningful action.

About ArtForm

ArtForm is a digital marketing agency that specializes in reaching complex audiences, particularly within government contracting and regulated industries. Our team blends strategy, analytics, advertising, UX, and AI-enhanced marketing to help organizations communicate clearly and reach the right stakeholders.

We have been working with federal programs and organizations, helping translate complex information into outreach that drives awareness and engagement.

As the marketing landscape evolves, ArtForm continues to explore and develop AI-powered tools, marketing systems, and SaaS solutions designed to improve how marketing research, campaign planning, and performance insights are delivered.

Our team is curious by nature. We experiment, test new ideas, and continually look for smarter ways to help organizations reach their audiences.

ArtForm is a fully remote team that collaborates closely across strategy, production, and analytics.

Role Overview

The Senior Digital Strategist & Growth Lead plays an important role in both client success and agency growth.

This position contributes to marketing strategy development while ensuring that initiatives are well organized, aligned, and moving forward. The role also helps coordinate ArtForm’s internal marketing initiatives and supports activities that contribute to business development.

This is an ideal role for someone who enjoys thinking strategically while also ensuring that plans are executed effectively.

ResponsibilitiesClient Marketing Strategy

• Develop and support digital marketing strategies for client programs.
• Translate business goals into actionable marketing initiatives across channels such as search, advertising, email, content, and social platforms.
• Collaborate with the ArtForm team to coordinate campaign execution and monitor performance.
• Use analytics and research to recommend improvements and identify opportunities for greater impact.

Marketing Project Management

• Coordinate marketing initiatives across multiple projects and stakeholders.
• Work closely with strategists, designers, developers, and production staff to ensure initiatives stay aligned with strategic goals.
• Help maintain clarity on priorities, timelines, and deliverables across marketing programs.

Internal Marketing Leadership

• Project manage ArtForm’s internal marketing initiatives including content, campaigns, thought leadership, and visibility efforts.
• Help maintain alignment between internal marketing initiatives and business development priorities.
• Support efforts that strengthen ArtForm’s positioning and outreach.

Sales & Marketing Coordination

• Collaborate with the internal sales team by coordinating marketing activities that support awareness and lead development.
• Help organize marketing resources that support proposals, outreach, and sales conversations.

Marketing Effectiveness & Innovation

• Look for opportunities to improve how marketing initiatives are organized, executed, and measured.
• Recommend new approaches, tools, or technologies that improve marketing performance and team productivity.
• Help evaluate and introduce emerging technologies, including AI-enabled tools, that enhance insight and efficiency.

Qualifications

We are looking for a marketing professional who is comfortable operating at both the strategic and operational levels.

Successful candidates typically have experience leading marketing initiatives, connecting strategy to execution, and coordinating work across teams.

Required Experience

• 5 years of experience in digital marketing, marketing strategy, or marketing operations
• Demonstrated ability to translate business goals into marketing strategy and execution plans
• Experience coordinating complex marketing initiatives involving multiple channels or stakeholders
• Strong understanding of digital marketing channels including advertising, content marketing, search, email, and analytics
• Ability to analyze marketing performance data and recommend strategic adjustments
• Experience coordinating work across designers, developers, strategists, and content teams
• Strong organizational skills and the ability to prioritize multiple initiatives
• Excellent written and verbal communication skills

What Makes Someone Successful in This Role

The ideal candidate:

• Thinks beyond individual tactics and considers how marketing efforts contribute to larger business goals
• Is comfortable making recommendations and proposing new approaches, not just executing assigned work
• Enjoys organizing and coordinating complex initiatives while maintaining a strategic perspective
• Identifies opportunities and takes initiative in moving projects and ideas forward
• Moves comfortably between strategic thinking and operational execution

Preferred Experience

• Experience working in a marketing agency or consulting environment
• Experience marketing to B2B audiences or government contracting organizations
• Familiarity with marketing automation platforms, CRM systems, or analytics tools
• Experience coordinating marketing initiatives that support business development or sales
• Interest in emerging marketing technologies, including AI-enabled marketing tools

Application Process

To help us learn more about applicants, we invite you to submit a short video introduction as part of your application.

Record a 60-second video answering the following prompt:

What is one word that describes why you applied for this role?

Briefly explain your choice.

• This does not need to be professionally produced. A simple phone or webcam recording is perfect. Please include a link to your video in your application.