What are the responsibilities and job description for the Social Media Marketing Specialist position at ARSNL Media?
Location: Miami Lakes, FL (Hybrid)
On-Site Content Creation Required.
Create. Capture. Execute. Optimize.
As a full-time Social Media Marketing Specialist, you will play a key role in developing, managing, and optimizing social media strategies to support brand awareness and business growth. Key responsibilities include creating engaging social media content, managing campaigns across various platforms, analyzing performance metrics, and collaborating with the marketing team to enhance digital campaigns. This is a hybrid role based in Miami Lakes, FL, allowing for a combination of in-office and remote work.
What We're Looking For
- Strong creative and visual skills—comfortable behind and in front of the camera.
- Ability to pitch and present ideas to clients with confidence and clarity.
- Demonstrated ability to work independently, figure things out, and articulate how you’ve solved tough problems in the past.
- Eagerness to grow into a leadership role.
- Entrepreneurial creativity - driven to go beyond the established path and help us create ideas, products and solutions that test what's possible in today's consumer environment.
How it look like...
Creative Ownership: Drive content strategy and execution for agency-owned brands, our social channels, and client accounts. You’ll also play a key role in pitching new business and selling your creative ideas to clients.
Influencer Focus: Build and activate influencer partnerships, manage campaigns, and stay ahead of social trends to deliver impactful results.
Content Creation: Be hands-on with cameras and video—concept, shoot, and edit dynamic content for TikTok, Instagram, YouTube, and more with the creative team.
Autonomy & Problem-Solving: We want someone who thrives independently, has a proven track record of solving complex challenges, and doesn’t need constant oversight.
Qualifications
- 2–5 years of social media management experience
- Proficiency in Social Media Marketing and Social Media Content Creation
- Knowledge of Digital Marketing strategies and techniques and strong communication skills
- Experience with analytics tools and data-driven decision-making
- Ability to adapt quickly to current trends and social media platform updates
- Prior experience in paid social campaigns is a plus.
- Bachelor’s degree in Marketing, Communications, or a related field
We offer a competitive salary, benefits, retirement savings and paid vacation - plus a hybrid work environment. If you’re ready to take the next big step in your career, work on exciting brands, and build your leadership skills, we want to hear from you.
Company Description
ARSNL Media is a performance-driven digital and integrated media agency built for multi-location growth brands across industries such as Hospitality, Health & Wellness, Specialty Retail, and more.
- Our services include digital media advertising, social media advertising, paid influencer campaigns, programmatic campaigns, and digital billboard advertising. ARSNL Media also offers expertise in website development and user experience (UX). With a focus on innovative and strategic solutions, ARSNL Media empowers clients to achieve their marketing and advertising goals.