What are the responsibilities and job description for the Demand Generation Manager position at Arigo HR Solutions?
Location: Draper, UT (Hybrid – 3 days onsite)
Experience Level: Mid–Senior
Experience Required: 3–5 Years
Education Level: Open to All
Job Function: Marketing
Industry: Financial Services
Relocation Assistance: Not Provided
Visa Sponsorship: Not Available
Local Candidates Only
About the Role
We are seeking an experienced Demand Generation Manager to coordinate and project manage end-to-end marketing lead generation initiatives. The ideal candidate will have strong expertise in B2B/enterprise marketing, digital marketing, and building full-funnel demand generation campaigns while working cross-functionally with sales teams.
Core Responsibilities
- Execute omni-channel demand generation campaigns from start to finish to drive qualified leads and pipeline opportunities.
- Develop data-driven marketing strategies to ensure consistent month-over-month opportunity generation.
- Collaborate with cross-functional teams including content, events, paid media, and web to support new initiatives and optimize existing efforts.
- Manage vendor relationships and oversee a paid media sponsorship calendar to expand lead generation efforts.
- Manage budgets and track campaign performance to ensure ROI.
- Support and execute in-person events aimed at driving new customer acquisition.
Qualifications
- 3–5 years of experience in marketing and demand generation.
- Proven track record of executing end-to-end marketing campaigns.
- Strong understanding of B2B/enterprise and digital marketing.
- Experience working cross-functionally with sales teams.
- Strong analytical skills with the ability to make data-driven decisions.
- Excellent communication and problem-solving capabilities.
- Knowledge of Salesforce, Marketo, Tableau, and Clay is a plus.
Additional Details
- Contract Duration: 6 months (with potential extension)
- Work Schedule: Hybrid – 3 days onsite
- Travel: Up to 15% (as needed)
- Local candidates in Draper, UT only