Founding GTM

THE ROLE

This is the foundational growth role at Arcline. You will own how we find, win, and expand customers — the strategy, the execution, and the number at the top of the board deck.

You will work directly with both founders to build a growth engine that makes our commercial motion faster, sharper, and more scalable than our headcount would suggest. This is not a marketing manager role and it is not a head of sales role. It is both, and more: you will decide where we play, how we win, and how we compound over time.

If you are energized by owning a revenue number in a category that is being rewritten in real time, this is the role for you.

What You'll Do

Growth Strategy & Execution

• Own the full-funnel growth motion end-to-end: positioning, demand generation, outbound, inbound, conversion, and expansion
• Set the commercial strategy — which segments we go after, in which geographies, with what message, and in what order
• Run the weekly rhythm that turns strategy into pipeline: campaigns shipped, experiments running, deals advancing
  
  

Building The Engine

• Design and deploy the GTM playbook from first principles — this is a category we are inventing, not a known motion to copy
• Launch outbound programs, content engines, partnership plays, and event strategies that actually move pipeline
• Build the brand that a $1T market takes seriously — credible to GCs, sharp to founders, unmistakably Arcline
• Partner with our GTM engineer to stand up the systems, automation, and AI-native workflows that let a small team punch far above its weight
  
  

Measurement & Iteration

• Own the number. Pipeline, conversion, CAC, payback, expansion — you know where each one sits at any moment
• Instrument the funnel so we always know what is working and what is not
• Run experiments, kill what does not work, and double down on what does
• Report cleanly to the founders and the board; no theatre, just what moved and what is next
  
  

What We're Looking For

• 3 years in growth, marketing, or commercial leadership roles, ideally at a B2B company that scaled fast
• A track record of owning a revenue or pipeline number and hitting it — not just contributing to one
• Experience building a function from scratch, or as a very early hire on a team that did
• Sharp commercial instincts: you can read a market, price against it, and position accordingly
• Fluent with modern GTM tooling (Clay, Apollo, HubSpot/Salesforce, LinkedIn ads, the usual stack) and genuinely curious about how AI changes the motion
• Writer's ear: the best growth leaders can write copy that actually converts
  
  

Who You Are

You have bold ideas and the judgment to know which ones to ship first. You would rather run a scrappy experiment this week than write a perfect plan that launches next quarter. You measure your own success by whether the number moved, not by how much activity happened around it. When priorities are unclear, you make a call and move - ambiguity energizes you rather than paralyzes you. You want to be in the room where the decisions are made, not briefed afterwards. And you are hungry — the kind of hungry that does not need to be managed.