What are the responsibilities and job description for the Senior Social Strategist position at Apple?
Apple's communications team shapes and shares with the world the stories about our innovative products and services, and the values that drive everything we do. The team includes professionals with a range of backgrounds including public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, creative and collaborative professionals from a variety of fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!
The Senior Social Strategist will shape and lead the social strategy for a new social presence, showcasing the best of Apple’s design, news, products, and impact in the world. They’ll work closely with a cross-functional editorial team to create ongoing content meant to attract and engage an audience in social.
Minimum Qualifications:
10 years experience in social strategy.
Deep understanding of social platforms, their evolving formats, and audience engagement dynamics.
Fluency in identifying social culture, creators, and communities for engagement.
Experience leading editorial-driven social strategy for always-on brand channels, defining content architecture and sustaining a distinct, consistent brand voice.
Creative or social agency/brand/publisher experience, evidenced by a portfolio of top-tier work.
Track-record of collaboration in large, cross-functional teams, particularly with creatives and producers.
Knowledge of social best practices, staying ahead of cultural trends and ability to analyze and drive insights to predict how the handle will and can evolve.
Preferred Qualifications:
Experience in publishing, journalism, or related fields, with a strong viewpoint on visual storytelling.
Sharp perspective on what makes effective and culturally resonant socially-driven creative work.
Ability to simplify complex information.
Familiarity with social analytics, translating metrics into creative insights.
Passion for Instagram, understanding its evolving trends and community dynamics.
Collaborative by nature, with experience thriving in fast-paced, newsroom-style team environments.