Demo

Conversation and Character Writer

Apple
Cupertino, CA Full Time
POSTED ON 10/13/2025
AVAILABLE BEFORE 12/13/2025
The Apple Design team conceptualizes, designs, and creates the user experience for all Apple products, services, and accessories. This is an opportunity to design with language. A chance to represent writing as an essential part of the process.

Description

As a writer on the Design Team, you’ll need a deep interest in writing that is concise, considered, and useful. It’s your responsibility to craft language our models can both use and learn from, along with guidelines and conversation scripts for different modes. You’ll also be an active participant in the design process. You’ll be expected to recognize a bad user experience and have the passion and perseverance to create a great one. You’ll work with other designers to ensure every element of the experience works together. You’ll also work with engineers to deliver on challenging details while thinking through feedback, questioning assumptions, and articulating your point of view. This role also contributes to broader discussions about style and voice across Apple.

Minimum Qualifications
  • At least ten years of experience as a writer.
  • A broad knowledge of Apple domains, platforms, and approaches.
  • A deep interest in iterative content design, experimentation, and prototyping.
  • An ability to understand how the nuances of technical stacks and architecture influence writing and design.
  • A deep curiosity about technology, data, and the philosophical questions they create. Technically adept with a design-centric mindset.
  • A willingness to see writing as a team sport.

Preferred Qualifications
  • A portfolio that demonstrates:
  • Experience writing for conversational interfaces and different modalities.
  • A deep knowledge of character creation and character-driven writing.
  • Expertise in leading complex, system-level content design.
  • A mastery of both high-level, idea-driven thinking as well as a focus on the details such as Voice, Tone, and Style.
  • An ability to translate complex, technical topics into human language anyone can understand.
  • An intuition for the craft of design and an appetite for the technical complexity necessary to create something simple.
  • A dedication to the craft of writing.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $181,100 and $318,400, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .

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Salary : $181,100 - $318,400

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