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Sales Associate

Apple State Power Sports of Tri Cities LLC
Kennewick, WA Full Time
POSTED ON 9/30/2025
AVAILABLE BEFORE 11/29/2025

Apple State Power Sports of Tri Cities LLC Sales Associate

950 W Columbia Dr, Kennewick, WA 99336

Job Data

Job Title…………………. Sales Associate

Department……………... Sales Department

Supervisor………………. Sales Manager

Summary Description

Provide prompt, dependable, high quality, customer service by using current proactive feature benefit sales techniques.

Key Result Areas

  • Motorcycle/ Off Road Vehicle/ Boats
  • Customer Service

Major Duties and Responsibilities

1) Sales Department

  • Attain new and used sales quotas as agreed upon with the Sales Manager.
  • Use floor time effectively to meet customer needs and solicit sales of all products.
  • Present the features of all products to customers along with their benefits.
  • Show each customer advantages of products over competing brands.
  • Maintain profit margin objective for all vehicle sales.
  • Follow procedures to ensure timely and proper completion of all paperwork.
  • Follow procedures for quick and efficient handling of warranty items, including tagging and proper storage of these items.
  • Introduce new customers to the service, parts, general merchandise and F&I departments and their personnel.

2) Customer Service

  • Greet customers immediately, in a courteous and friendly manner.
  • Handle telephone transactions quickly, and courteously.
  • Ensure customers are properly qualified for needs, wants, and ability to buy.
  • Practice a feature / benefit selling methodology so that all customers receive consistent treatment when doing business.
  • Use a common and consistent quotation methodology for vehicle sales, trade-ins and purchases.
  • Conduct a road test, and pre-delivery inspection prior to delivery to the customer.
  • Ensuring the delivery to customers is an “EVENT” which endears the customer to the dealership.
  • Contact customers using leads, CRM, and personal follow-up to encourage additional sales and ensure customer satisfaction.
  • Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.
  • Attend training sessions to keep current with sales techniques and sales department issues.
  • Cultivate prospects (e.g., showroom customer follow-up, phone-in inquiries, past owners, etc.).
  • Pre-Sale and Post-Sale Customer follow up corresondances

3) Other Duties

  • As assigned

Supervisory Responsibilities

  • No Supervisory Responsibilities

Commitments

  • Treat all employees and customers fairly, courteously, and with dignity.
  • Model superior customer service behavior for all sales personnel by maintaining positive relationships with customers, employees GM and owner(s).
  • Be prompt and available for flexible scheduling.
  • Be honest and fair in all business dealings.
  • Meet or exceed sales quotas on a regular basis.
  • Continually learn more about the products and services you sell. Stay current on motorcycle trends and selling features.

Qualifications & Job Requirements

  • Must have the ability to get along with a broad customer base.
  • Positive minded with a high energy level.
  • Excellence in communication skills and demonstrated “closing skills”.
  • Knowledge and experience with sales of Harley-Davidson Motorcycles, Polaris, Yamaha, CFMoto and other products sold by the dealership, or the demonstrated ability to quickly learn them.
  • Must be able to work effectively with all areas of the dealership to maximize both the buying experience for the customer and the profitability of the dealership.
  • Motorcycle endorsement or the ability to get endorsed after hired.

Physical Demands

  • The noise level in the work environment is occasionally loud.
  • Occasionally requires the ability to balance and push a 900lb. motorcycle.
  • Spend the majority of the day on your feet.
  • Bending and pulling heavy objects
  • Assist w/ loading and unloading units off and on trailers

Working Conditions

  • Is potentially exposed to battery acid, gasoline, chemical cleaning materials or other toxic materials commonly found in a motor vehicle service department.
  • Occasionally, exposed to exhaust fumes or other airborne particles.

Benefits

  • Health Insurance
  • Simple IRA with employer match at 3%
  • Paid Holidays
  • Colonial Life
  • Employee discount
  • Performance bonuses and spiffs
  • PTO

Pay

  • Pay is commission based, 12-17% of Gross Profit on each unit sold
  • Spiffs
  • Tier Bonuses

Schedule is Tuesday-Saturday 10-6pm

Job Type: Full-time

Base Pay: $45,000.00 - $75,000.00 per year

Benefits:

  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off
  • Vision insurance

Work Location: In person

Salary : $45,000 - $75,000

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