Business Development Manager, Media Apps

Business Development Manager, Media Apps Cupertino, California, United States Marketing Summary Posted: Jan 17, 2026 Weekly Hours: 40 Role Number: 200638031-0836 The App Store is the world's safest and most vibrant app marketplace, serving more than 700 million visitors each week. Since the App Store launched in 2008, it has helped creators, dreamers, and learners of all ages and backgrounds connect with the tools and technology they need to build a brighter future and a better world. It has enabled countless new companies, spawned new industries, and created millions of jobs. A significant driver of the global economy, the App Store facilitates over $1 trillion in developer billings and sales annually, rewarding developers and entrepreneurs for their hard work and creativity. And we believe we’re just getting started! Description We are seeking a hardworking, data-driven, and results-oriented individual to join the Apps Business Development Team for the App Store. In this role, you will use your industry experience, critical thinking skills, and deep interest in technology to help app developers grow their businesses on the App Store. Responsibilities Build and maintain close relationships with top media app developers, helping them grow their business on the App Store by providing data-driven actionable business guidance, identifying new business opportunities, and promoting the adoption of our latest platform features. Advocate for developer-centric platform improvements based on partner feedback, market research, and internal analysis. Identify and execute new business opportunities; partnering with cross-functional teams across product, monetization, marketing, commerce, and legal to gain support for strategic growth initiatives. Oversee growth initiatives related to the Entertainment, Sports, Music and News categories. Minimum Qualifications 5+ years of relevant experience across business development, partnership management, or product management, ideally within the mobile app space. Expertise in full-funnel app optimization, including user acquisition, monetization, and subscription business models. Preferred Qualifications Category expertise across Entertainment, Sports, Music, and News, with a curiosity to identify new opportunities and trends across the segments. Experience in the mobile apps ecosystem, with a fluency in subscriptions and knowledge of the competitive landscape and policies. Proven track record using data, analytics, and financial models to tell a cohesive story internally and externally. Strong communication skills and ability to collaborate with cross-functional teams across product, editorial, marketing, commerce, and legal to move strategic initiatives forward. Demonstrated ability to develop great presentations and present them to audiences at all levels of the company. Strong project and program management skills, with the ability to juggle multiple tasks, prioritize, and adhere to tight deadlines while maintaining exceptional attention to detail. Integrity, a sense of humor, and excellent interpersonal skills. BS degree or equivalent experience, JD or MS/MBA a plus. Pay & Benefits At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $117,400 and $221,200, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits. Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program. Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant. Apple accepts applications to this posting on an ongoing basis.

Salary : $117,400 - $221,200