What are the responsibilities and job description for the Senior Copywriter position at Apex Systems?
Position Overview
The Senior Copywriter will play a pivotal role in shaping the voice and messaging of our brand. This position requires a creative and strategic thinker who can produce compelling content across various platforms, ensuring alignment with our brand identity and marketing objectives.
This is a hybrid role, going onsite 3 days per week onsite at their Carlsbad location.
Key Responsibilities
- Develop and execute creative copy for marketing campaigns, including digital, print, and social media.
- Collaborate with the marketing team to create content strategies that drive engagement and conversion.
- Edit and proofread copy to ensure clarity, consistency, and alignment with brand messaging.
- Conduct research to inform content development and ensure relevance to target audiences.
- Utilize SEO best practices to enhance visibility and performance of content across digital platforms.
- Craft compelling storytelling that resonates with audiences and supports brand positioning.
- Work closely with designers, marketing professionals, and other stakeholders to deliver cohesive marketing communications.
- Stay updated on industry trends and competitor activities to inform content strategy.
Qualifications
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Minimum of 5 years of experience in copywriting, preferably in a senior or lead role.
- Proven experience in creative writing and developing content strategies.
- Strong editing and proofreading skills with an eye for detail.
- Familiarity with SEO best practices and digital marketing principles.
- Excellent storytelling abilities and a knack for brand messaging.
- Experience with social media content creation and marketing communications.
- Strong research skills and the ability to adapt writing style to various audiences.
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Benefits
Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.