What are the responsibilities and job description for the Apex Dental Partners is hiring: Marketing Manager in Dallas position at Apex Dental Partners?
We are looking for a Marketing Manager with experience and enthusiasm for building and deploying successful paid advertising campaigns across multiple channels. A qualified candidate should feel comfortable researching the situation, building and implementing an action plan, measuring and analyzing results, and then iterating for improved success.
The Marketing Manager will work closely with the Chief Marketing Officer, the Content Manager, and a selection of specialists to achieve desired results.
A few of the key responsibilities for the Marketing Manager include :
Paid social media campaigns
YouTube advertisements
Email campaigns
Measuring and reporting on performance of campaigns
Collaborating with vendors and contractors
Lead nurturing through CRM
Requirements
BS / MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A / B and multivariate experiments
Solid knowledge of website analytics tools
Experience in setting up and optimizing Google Ads campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits
Relaxed, friendly, and fun culture filled with smart colleagues across the entire organization
Opportunity to play a role in the success of a rapidly growing company
Competitive pay
Comprehensive health, dental, and vision benefits
401K plan with up to 4% matching
Gym onsite
Rapid growth enables significant opportunity to advance
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