Fitness Sales Manager

Brand New Club Opening Soon!

Fitness Manager / Head Trainer

Anytime Fitness of the Midwest is the #1 Anytime Fitness franchise group in the region, operating 12 locations with aggressive growth plans. We are seeking a highly motivated Fitness Sales Manager who is passionate about health, inspires others, and thrives in an entrepreneurial environment.

This role is perfect for a leader who loves coaching, sales, operations, and building a world-class training culture. You will take ownership of overall club performance—including training revenue, member engagement, staff development, and operational excellence.

What You’ll Do (Responsibilities):Leadership & Operations

• Oversee the daily operations of the fitness department, ensuring the club delivers an exceptional member experience.
• Lead, train, mentor, and develop the training team; conduct orientations, ongoing development, and performance evaluations.
• Support cleanliness, equipment organization, safety standards, and overall club upkeep.
• Work cross-functionally across multiple locations to support training, sales, and operational success.

Availability:

• Must have flexible hour availability during the week & weekends
• Must be 18 years or older
• This is not a seasonal or temporary position

Training & Coaching Excellence

• Maintain high training standards and ensure AF Training methods are consistently delivered.
• Coach members of all fitness levels while demonstrating progressions, regressions, and safe form.
• Build strong relationships with members to improve retention and deliver meaningful results.

Sales & Business Growth

• Drive training and membership revenue through empathy-based sales conversations.
• Sell memberships, personal training, and additional services at point of sale.
• Implement creative and strategic marketing initiatives to attract new clients and retain current members.
• Partner closely with the Personal Training Team to support revenue goals and club profitability.
• Contribute entrepreneurial ideas that elevate the club, service offerings, and member experience.

Safety & Compliance

• Maintain current CPR/AED, First Aid, and accredited personal training certifications.
• Uphold all safety, operational, and brand standards.

What You Bring (Key Requirements):

• Nationally accredited Personal Training Certification (ACSM, ACE, NASM, NSCA)
• Current CPR/AED & First Aid Certification
• Strong sales skills with the ability to connect, empathize, and motivate members
• Proven leadership ability with experience coaching or managing teams
• High energy, outgoing personality, and genuine passion for helping others
• Excellent public speaking, communication, and coaching skills
• Ability to work in a fast-paced environment, prioritize, and hit performance targets
• Strong work ethic, integrity, honesty, and reliability
• Entrepreneurial mindset with the drive to grow a fitness business across multiple locations
• Ability to train all fitness levels (beginner to advanced)

Desired Experience (Nice to Have):

• Fitness industry experience
• Previous sales or membership experience
• High-energy, people-focused personality
• Strong motivation and competitive drive

Compensation

Competitive hourly rate revenue bonus sales commission
(High earning potential for top performers)

Our Core Values

• RESILIENCE – When challenges arise, we step up and take control.
• ENTHUSIASM – Everything great in fitness begins with genuine enthusiasm.
• ACCOUNTABILITY – We support our team and uphold client success.
• CARE & COURAGE – We coach with empathy, honesty, and heart.
• HUNGRY & HUMBLE – We aim high while always staying grounded and learning.

Job Types: Full-time, Part-time

Pay: $18.00 - $23.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Education:

• High school or equivalent (Preferred)

Experience:

• Personal training: 1 year (Preferred)
• Fitness sales: 1 year (Preferred)
• Sales: 1 year (Preferred)

License/Certification:

• Personal Training (Preferred)

Work Location: In person

Benefits:

Salary : $18 - $23