What are the responsibilities and job description for the Product Marketing Manager position at Anyscale?
About Anyscale
At Anyscale, we're on a mission to democratize distributed computing and make it accessible to software developers of all skill levels. We’re commercializing Ray, a popular open-source project that's creating an ecosystem of libraries for scalable machine learning. Companies like OpenAI, Uber, Spotify, Instacart, Cruise, and many more, have Ray in their tech stacks to accelerate the progress of AI applications out into the real world.
With Anyscale, we’re building the best place to run Ray, so that any developer or data scientist can scale an ML application from their laptop to the cluster without needing to be a distributed systems expert.
Proud to be backed by Andreessen Horowitz, NEA, and Addition with $250 million raised to date.
Role Summary
You are a product marketer who is business minded yet technically curious and wants to be part of the fast-changing AI space. Join us as the driving force behind Anyscale's product marketing efforts by being an expert of your product in order to own full funnel metrics and sales enablement to support our GTM. You will lead our charge by helping to create a category to dominate the market with compelling messaging and positioning strategies, while acting as the bridge connecting sales, product, and GTM teams for memorable product launches. Your diverse skill set, data-driven decision making and continuous market analysis will shape Anyscale’s marketing initiatives as they transform the world with the application of AI in every industry in the coming decades.
Outcomes
At Anyscale, we're on a mission to democratize distributed computing and make it accessible to software developers of all skill levels. We’re commercializing Ray, a popular open-source project that's creating an ecosystem of libraries for scalable machine learning. Companies like OpenAI, Uber, Spotify, Instacart, Cruise, and many more, have Ray in their tech stacks to accelerate the progress of AI applications out into the real world.
With Anyscale, we’re building the best place to run Ray, so that any developer or data scientist can scale an ML application from their laptop to the cluster without needing to be a distributed systems expert.
Proud to be backed by Andreessen Horowitz, NEA, and Addition with $250 million raised to date.
Role Summary
You are a product marketer who is business minded yet technically curious and wants to be part of the fast-changing AI space. Join us as the driving force behind Anyscale's product marketing efforts by being an expert of your product in order to own full funnel metrics and sales enablement to support our GTM. You will lead our charge by helping to create a category to dominate the market with compelling messaging and positioning strategies, while acting as the bridge connecting sales, product, and GTM teams for memorable product launches. Your diverse skill set, data-driven decision making and continuous market analysis will shape Anyscale’s marketing initiatives as they transform the world with the application of AI in every industry in the coming decades.
Outcomes
- Compelling positioning & messaging for Anyscale Platform to update all collaterals, including web, sales decks, datasheets, infographics, demos and more
- Product differentiator scorecards by individual areas and by different competitive segments
- Updated persona maps - for buyers and users - working closely with product and UI/UX teams
- Updated web site experience aligned with buyers’ journey supporting both PLG and SLG motions
- Category positioning collateral - web content, eBook, solution briefs etc.
- Product positioning & messaging
- Product launches & corresponding GTM strategy
- Sales enablement
- Market and competitive intelligence and insights
- Bachelor’s degree in an engineering or science discipline
- 2 years of relevant experience within Product Marketing, Product Management, Management Consulting, Product Strategy
- Experience with one or more of the following areas - positioning B2B technology platform, experience in selling to both developers and technical executives, or working for an AI native technology
- Marketing strategy work - examples may include category creation, expansion of market reach (TAM), new product introduction
- Experience in selling to both technical and business buyers; experience in selling to medium and large enterprises
- Demonstrable work experience in ambiguous environments that is typical of high growth start-up environments to showcase comfort with ambiguity and a very fast pace
- MBA or a similar advanced degree is a big plus
- Experience in marketing to a developer community
- Competitive intelligence and research
- Technical degree or coding experience