Client Acquisition Executive

At Anneal Tech we buck the industry term of MSP and instead proudly refer to ourselves as Managed Experience Provider due to our heavy focus on business outcomes and alignments rather than SLA performance. We deliver managed IT, cybersecurity, IT service management, and advisory work to small and mid-sized organizations across Central Texas and nationally.

Our team brings deep enterprise IT and security experience to organizations that have outgrown reactive helpdesk support but are not yet ready to staff an enterprise IT department. We measure success by client experience and business outcomes rather than ticket-closure averages. We believe the MSP industry needs a better default than break-fix support and SLA theater, and we have built the firm around delivering one. We like the work, take pride in serving clients well, and truly believe in The Better Way.

The Client Acquisition Executive owns new client growth from initial conversation through signed agreement. This is a full-cycle, individual contributor sales role responsible for generating pipeline, leading discovery, shaping commercial conversations, presenting recommendations, negotiating agreements, and transitioning new clients to service delivery.

This is not an appointment-setting position. The Client Acquisition Executive is expected to move a prospect from initial interest to a confident buying decision across managed services, cybersecurity, advisory, and project-based engagements.

Success in this role depends on the recognition that MSP sales is rarely won on response-time guarantees or seat pricing. Most opportunities are won by helping a business leader see the difference between the technology experience their organization has today and the operating environment the business actually requires. The Client Acquisition Executive must be effective in conversations with business owners, executives, finance and operations leaders, office managers, and internal IT stakeholders, and must be able to discuss risk, productivity, growth, employee experience, and service quality in commercial terms.

The Client Acquisition Executive will build and manage a target account list aligned to the firm's ideal client profile and advance qualified opportunities through close. Pipeline development is expected through a combination of outbound calling, email, LinkedIn, referral cultivation, networking, trade events, partner channels, and in-person business development activity.

Discovery is central to the role. The Client Acquisition Executive will identify how a prospect's business operates, the current state of their technology environment, sources of operational friction, existing provider relationships, compliance and security obligations, and forward-looking business plans. Opportunities will be qualified against established fit criteria, including urgency, budget alignment, decision process, and Anneal Tech's ability to deliver meaningful value.

When an opportunity is qualified, the Client Acquisition Executive will partner with leadership and service delivery to scope accurately, align pricing, set expectations, and recommend the right solution. The commercial process includes proposal follow-up, stakeholder management, objection handling, negotiation, and a clear path to signature. Following signature, the Client Acquisition Executive remains involved through the onboarding handoff to ensure delivery aligns with commitments made during the sale.

The Client Acquisition Executive will also represent Anneal Tech in the market through chamber activity, trade associations, partner meetings, referral conversations, and community business development. A portion of this activity contributes directly to pipeline. The remainder builds the relationships from which pipeline eventually develops.

Finally, the Client Acquisition Executive will collaborate with leadership, marketing, and service delivery to refine messaging, target lists, sales materials, and go-to-market execution based on direct market feedback.

This is an outcome-driven role. While activity is a meaningful input, the firm values activity that produces qualified conversations, profitable opportunities, and durable client relationships. Performance will be evaluated against:

•    New pipeline created and qualified opportunities generated

•    Closed-won revenue, closed-won monthly recurring revenue, and new logo acquisition

•    Proposal-to-close conversion and forecast accuracy

•    Client fit, margin discipline, and quality of the handoff to service delivery

•    Professional representation of Anneal Tech in the market

Activity metrics may be used for coaching and accountability. Continued success in the role, however, will be measured by the sustainable, profitable revenue produced over time.

Proven B2B sales experience with direct accountability for generating pipeline, managing opportunities, and closing business. Qualifying backgrounds include managed IT services, cybersecurity, IT consulting, SaaS, cloud services, telecommunications, professional services, staffing, or another complex business-to-business solution.

Demonstrated ability to prospect independently and create opportunities without relying on inbound lead flow. Confidence initiating and leading conversations with the full range of decision-makers in the SMB and mid-market segment, including owners, executives, finance and operations leaders, office managers, and IT stakeholders.

Strong business acumen, including the ability to connect technology challenges to measurable business impact, and the discipline to sell value rather than the lowest price.

Clear, professional written and verbal communication. Effective listening skills and disciplined follow-up. Comfort discussing pricing, service agreements, decision process, and commercial terms with senior stakeholders.

Strong CRM discipline, organizational habits, forecast accuracy, and personal accountability. The ability to maintain momentum through long sales cycles, incumbent provider resistance, rejection, and complex buying conversations.

A college degree is not required. Candidates are evaluated on judgment, communication, work ethic, curiosity, coachability, and demonstrated ability to produce results.

•    Direct MSP sales experience

•    Background selling managed services, co-managed IT, cybersecurity, compliance, backup and disaster recovery, endpoint management, cloud services, ITSM, or IT advisory services

•    Experience with HubSpot, Microsoft 365, and modern sales engagement tooling

•    Existing relationships with SMB or mid-market business leaders in Central Texas

•    Industry experience selling into professional services, healthcare, construction and engineering, real estate, nonprofit, manufacturing, logistics, or finance.

Compensation includes an initial stipend to provide a reasonable runway that should be quickly eclipsed by plus uncapped and scaling commission. Commission structure scales with increased volume, rewarding focus on our ideal and sustainable client profile.

The compensation package is negotiable based on experience, demonstrated sales ability, MSP industry knowledge, existing book of business, and expected level of independence. Anneal Tech is open to structuring compensation in a way that rewards meaningful revenue creation while protecting sustainable, profitable growth.

The Client Acquisition Executive sells a differentiated service model rather than a commodity support package competing on price. The role works directly with company leadership and service delivery, providing visible impact for closed deals and direct influence over how Anneal Tech evolves its offers, messaging, and target market.

The position offers the opportunity to build a territory, develop referral channels, and shape the firm's go-to-market presence in Central Texas and beyond. Anneal Tech operates a flexible work environment, with remote work and regular travel for prospect meetings, networking events, partner activity, and community business development.

Candidates who meet the qualifications above and are interested in the role are encouraged to apply.