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Director, Retail Sales - Large Format

Anheuser-Busch
Carolina, NC Full Time
POSTED ON 12/10/2025 CLOSED ON 1/7/2026

What are the responsibilities and job description for the Director, Retail Sales - Large Format position at Anheuser-Busch?

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

LOCATION: must live in Charlotte, NC or Atlanta, GA

SALARY: $131,200 - $155,800, bonus and long-term incentive eligible

COMPANY:

Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That’s right, over 100 of America’s most loved brands, to be exact. But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

ROLE SUMMARY:

The Director, Retail Sales - Kroger East (RSD), role is scoped to lead sales for the Anheuser-Busch business covering Kroger Delta, Nashville, Atlanta, Houston, Dallas, and Harris Teeter Divisions. This role also manages 3 Key Account Managers. Their primary focus is leveraging the national AB Kroger sales strategy and selling in initiatives and strategies at the Divisional level to further the AB business. This role also works closely with the Category Manager, Craft, and Beyond Beer Sales teams.

JOB RESPONSIBILITIES:

  • Manage and build ABI share, sales, and profitability across our portfolio of brands in multiple national and regional off-premise chain accounts
  • Provide total account management including selling in assortment and programming, developing short- and long-term strategies for each retailer, monitoring performance and execution, and communicating with region and wholesaler teams
  • Utilize sales tools (IRI, Hero, IDIG, PowerBI, etc.) for information-based selling, programming development, determine resource allocation, and monitor account performance
  • Collaborate cross-functionally with multiple aspects of the organization (category management, revenue management, eCommerce, field sales, shopper marketing) to ensure proper development and execution of strategies and to create benchmarks to measure success
  • Support and motivate region key account managers with a focus on setting performance expectations and standards, providing direction on account opportunities, and developing wholesaler relationships and focus
  • Develop and lead monthly sales performance reviews and annual account planning with cross-functional teams
  • Proactively uncover opportunities and learn across the organization for personal and professional development
  • Manage accounts within an established budget
  • Travel required (up to 60%)

JOB QUALIFICATIONS:

  • Bachelor's Degree preferred (emphasis in Business, Sales, and/or Marketing is strongly desired)
  • High School Diploma or GED required
  • Comprehensive knowledge of retail and wholesale operations (including Category Management, information-based selling, joint business planning, and profitability)
  • Advanced computer software proficiency (Word, Excel, Outlook, Power Point, Internet)
  • High-level of expertise in analyzing information and making information-based recommendations
  • Strong familiarity with syndicated data, software and measures is preferred
  • Ability to motivate and coach teammates to foster engagement
  • Effective and influential communication, including presenting
  • Thorough follow-up, administrative, and organizational skills
  • Field and retail sales experience in the beverage industry or other consumer products industries
  • Understanding of ABI wholesaler network/processes and Wholesaler Equity Agreement
  • Ability to work and drive positive results in a fast-paced, team environment

WHY ANHEUSER-BUSCH:

At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years, we have delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. 99 percent of the products we sell in the U.S are made in the U.S. with more than $700 million in high-quality ingredients sourced from American farmers and more than $7 billion in goods and services purchased from U.S. suppliers, and we have invested nearly $2 billion in our 100 facilities across the country over the past five years. Through these investments, and as a leading American manufacturer and the nation’s top brewer, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only brewer that invests in the U.S. at this scale.

BENEFITS:

  • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
  • Life Insurance and Disability Income Protection
  • Generous Parental Leave and FMLA policies
  • 401(k) Retirement Savings options with a company matching contribution
  • Chance to work in a fast-paced environment among a company of owners
  • Free Beer!

Salary : $131,200 - $155,800

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