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GTM Lead

AngelList
San Francisco, CA Full Time
POSTED ON 12/9/2025 CLOSED ON 3/29/2026

What are the responsibilities and job description for the GTM Lead position at AngelList?

Why Join AngelList 


We’re solving some of the hardest problems in venture capital and private markets. You’ll work with a team that values precision, urgency, and long-term thinking. If you want to shape how startups are funded and built, this is the place.


About AngelList


We exist to accelerate innovation by increasing the number of successful startups in the world. We do this by building the financial infrastructure that makes it easier for more people to invest in world-changing companies.


AngelList is the nexus of venture capital and the startup community. We support $171B in assets and have powered investments into over 13,000 startups—over 300 of which are unicorns. Today, 57% of top-tier U.S. VC deals involve investors on AngelList. While our scale is large, our ambition is larger.


If you're excited to build the future of private markets, come build with us.


About the Role


USVC is building a retail brand for venture capital. We're on a mission to make startup investing accessible to millions of people who have historically been locked out of the asset class. The GTM Lead will serve as the co-founder for growth: a full‑spectrum brand and performance marketer focused on building a durable franchise.


You’ll own the full growth marketing stack across brand and performance. You’ll be responsible for building the USVC brand, leading investor education, and cultivating awareness and engagement via usvc.com, partners, and other approved channels. You will steward the entire marketing funnel, in close collaboration with product, legal, and compliance. Your remit includes all direct-response levers as well as brand storytelling.


This is a senior, high-trust role. You must be deeply fluent in the compliance frameworks surrounding marketing for fintech products involving securities offerings.

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Responsibilities:
  • Drive user growth across direct and partner channels to hit user growth and AUM targets
  • Build and execute full-funnel growth strategy across brand, performance, and lifecycle
  • Own messaging and creative development for usvc.com and external campaigns
  • Launch and optimize paid acquisition across search, social, display, and emerging platforms
  • Develop and scale referral and influencer programs to drive high-intent traffic
  • Manage PR, podcast, and earned media efforts to drive top-of-funnel awareness
  • Lead experimentation for on-site conversion; collaborate closely with Product on user journey
  • Manage and mentor the Distribution team responsible for partner channels


What we're looking for
  • 8 years of experience in growth marketing, with leadership in a high-compliance fintech environment
  • Proven track record scaling consumer brands and delivering measurable growth
  • Deep familiarity with SEC compliance for performance marketing
  • Ownership mindset: you see yourself as accountable for results, not just inputs
  • Excellent judgment: you know where the lines are, when to escalate, and how to protect the company while shipping fast
  • Comfortable working from 0 – this is not an incremental role
  • Exceptional communication skills; you know how to tell a story, not just run an ad
  • Leadership experience: you’ve built or managed high-performing marketing teams


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Working Here


If you don’t meet every requirement above, we still encourage you to apply. We value complementary strengths and operators who learn by doing.


We operate out of hubs in New York City and San Francisco. For most roles on those teams, we work from the office at least two days per week (Tuesdays and either Wednesday or Thursday). Exceptions may be made for exceptional individual contributor candidates in other locations.


Compensation:

The compensation for this role consists of a competitive base salary, benefits, and equity package. The base salary for this role is $170,000 annually but actual will vary based on a number of factors including a candidate’s professional background, experience, and location. Full details about our Total Rewards package will be provided during the recruitment process.


Benefits:

We support your life both in and outside of work.

Explore our benefits

Learn about Funders & Founders


What Guides Us:

At AngelList, we are united in our purpose to accelerate innovation and build the future of private markets. Our beliefs and values shape what we work on and how we create impact. If the below resonate, we’d love to have you with us.

Our beliefs

Our values & leadership expectations


AngelList is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Salary.com Estimation for GTM Lead in San Francisco, CA
$148,764 to $182,729
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