Amazon PPC, Costing & Listing Specialist

About AndyAnand.com

AndyAnand.com is a premier chocolate company in the USA, dedicated to crafting high-quality, delicious chocolates. Our passion is creating exceptional treats that bring joy to our customers. We are looking for a talented and driven Amazon specialist to join our team and help us expand our reach and grow our brand on the world's largest e-commerce platform.

We are seeking a full-time Amazon PPC, Costing & Listing Specialist to work remotely. This role is crucial for our e-commerce success, focusing on three key areas: optimizing our Amazon listings, managing our advertising campaigns, and auditing our costs to ensure profitability.

The ideal candidate will have a deep understanding of the Amazon ecosystem and a passion for driving results. You will be responsible for managing all aspects of our Amazon presence, from product listings to advertising strategies.

• Listing Management & Optimization:
• Create, manage, and optimize Amazon product listings to improve search ranking and conversion rates.
• Conduct thorough keyword research to identify high-value search terms and integrate them into listings.
• Craft compelling, keyword-rich product titles, descriptions, and bullet points.
• Monitor and update product content to ensure accuracy and compliance with Amazon's guidelines.
• PPC Campaign Management:
• Develop and execute effective Amazon PPC strategies (Sponsored Products, Sponsored Brands, Sponsored Display).
• Analyze campaign performance data to identify trends, optimize bids, and improve ROI.
• Manage and allocate advertising budgets to maximize sales and profitability.
• Generate and present detailed reports on campaign performance, providing actionable insights.
• Costing & Auditing:
• Conduct regular audits of our Amazon account to identify and reconcile discrepancies in fees, storage costs, and other charges.
• Analyze product profitability and identify areas for cost reduction.
• Generate detailed reports on costs and provide recommendations for improving profit margins.
• Ensure all account activities comply with Amazon's terms of service.

• Proven experience in Amazon listing optimization, keyword research, and managing a catalog of products.
• Expertise in setting up, managing, and optimizing Amazon PPC campaigns.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills.
• A solid understanding of Amazon's seller policies and best practices.
• Proficiency in reporting and analytics tools.
• A Bachelor's degree in Marketing, Business, or a related field is preferred.
• Previous experience in the e-commerce or retail industry is a plus.
• Ability to work independently and as part of a collaborative remote team.