Demo

Sales Representative

Anderson Equipment Company
Lancaster, NH Full Time
POSTED ON 1/2/2026
AVAILABLE BEFORE 2/1/2026

Company Profile:

Anderson Equipment Company is one of the largest heavy equipment distribution companies in the Northeast. It is a family-owned, private company that has consistently grown and achieved financial success for almost 90 years. Currently in its third generation of family ownership and management, the company spans six states – West Virginia, Pennsylvania, New York, New Hampshire, Vermont, and Maine with 19 branch locations.

 

Job Description Summary: 

Heavy Equipment Sales Representative has opportunity to Sell and Rent equipment and attachments in an assigned geographic territory. Anderson Equipment Company will support sales representative with sales planning tools, comprehensive training program with dedicated Branch Manager coaching, and extensive fleet of construction, mining, paving, forestry equipment and attachments.

 

Sales Representative must grow territory to achieve annual sales revenue and market share targets by understanding customer needs, identifying sales opportunities, and developing customized equipment and financial solutions. Sales Representative must reside in the territory to maximize community exposure to Anderson and to maintain ongoing relationships with customers and resolve issue quickly by utilizing internal contacts with Service, Parts and Rental departments at the branch.

 

Required Qualifications: 

  • Bachelor's or Associate’s degree with finance, marketing, business concentration.
  • Work experience in Heavy Equipment, Auto, or related industry.
  • Work experience that demonstrates proven track record of achievement of sales, revenue targets or financial goals.
  • Excellent customer service and presentation skills with focus on dependable follow-up and responsiveness.
  • Strong problem-solving skills and financial creativity.
  • Position requires daily traveling within sales territory to customer job sites and meetings. Must have a valid driver's license and ability to meet the requirements of the company’s driver policy.

 

Compensation and Benefits:

  • Compensation Range depends on Sales Rep ability to achieve revenue and bonus targets: $60,000-$150,000.
  • Compensation consists of salary, commission, and bonuses based on achieving annual targets.
  • Benefits include Medical and Prescription Drugs, Dental, Vision, Life Insurance, STD, LTD, Heath Savings Account, Employee Assistance Program, Paid Time Off (PTO).
  • Retirement Savings is a 401K Plan with Match and Profit Sharing contributed by the Company.
  • The Company supports professional development through career advancement opportunities, transfers to other branch locations, tuition reimbursement, and company-sponsored training programs.



Salary.com Estimation for Sales Representative in Lancaster, NH
$61,998 to $87,619
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