What are the responsibilities and job description for the Marketing Coordinator position at Anders?
The Strategic Growth Department of one of the fastest-growing accounting firms in the country is seeking a Marketing Coordinator who is motivated to learn, excited to collaborate and passionate about delivering outstanding results. This individual will have a direct impact on our firm's mission of serving as a catalyst for those striving to achieve their highest potential.
The Marketing Coordinator must demonstrate the ability to handle multiple projects and details simultaneously. This position requires self-direction, tact, and a clear, courteous and professional manner when dealing with partners, staff, clients and vendors. Organization and attention to detail are critical components of this position. In addition, they must demonstrate effective written and oral communication skills and the ability to work cooperatively with staff inside and outside of the department.
This role is designed to provide exposure to a wide range of marketing functions, offering the opportunity to build experience across the areas outlined below. While the scope is broad, Anders takes a thoughtful, team-oriented approach to prioritization to ensure a manageable workload and support work/life balance.
What You'll Do:
- Assist with the daily operation of the marketing group, ensuring smooth and efficient workflow.
- Plan and execute special events including firm-wide seminars, parties, meetings and community fundraisers.
- Update and maintain marketing materials including brochures, sell sheets, PowerPoint presentations, and other collateral according to brand standards.
- Manage ad updating and submitting.
- Write invitation copy, event descriptions and marketing emails.
- Maintain and manage the marketing database through contact updates and mail list reports.
- Maintain and update CRM, including contact data, marketing mail lists, and pipeline assistance and conduct training on CRM system.
- Assist in creating and implementing campaigns through a marketing automation platform.
- Assist in managing social media channels.
- Take photos and video for marketing materials
- Perform market research for pipeline process.
- Update and maintain pages on company intranet when needed.
- Manage firm's branded collateral and inventory including execution on all graphic design.
- Manage recruitment marketing
- Coordinate webinar logistics, including registration pages, scheduling, and communications
- Research podcast guests and coordinate scheduling and recording logistics.
- Coordinate event logistics (internal Anders and external industries/service lines), including shipping, swag, print materials, and event assets
- Collaborate with internal teams and vendors to ensure timely event deliverables
- Track marketing projects and proactively resolve logistical issues
What We're Looking For:
- Interest in gaining experience in Marketing or Communications
- Excellent interpersonal and communication (written and verbal) skills
- Exceptional organization, time management and detail orientation skills
- Ability to work independently and work well in teams
- Ability to multi-task while maintaining quality and meeting deadlines
- Operates with a "service oriented" mindset; demonstrates initiative
- High level of confidentiality, professionalism, and flexibility
- Curious mindset with a desire to learn and grow
- Proactive, solution-oriented approach to problem solving
- Strong project management and multitasking abilities
- Ability to communicate professionally with internal and external stakeholders
Your Qualifications:
- Internship or work experience in marketing, communication, journalism, or related field
- Bachelor's degree
- Microsoft Office proficient; basic knowledge of Photoshop, InDesign and Illustrator preferred