Digital Engagement Manager

Our Company

Explore how you can contribute at AmeriLife.

For over 50 years, AmeriLife has been a leader in the development, marketing and distribution of annuity, life and health insurance solutions for those planning for and living in retirement.

Associates get satisfaction from knowing they provide agents, marketers and carrier partners the support needed to succeed in a rapidly evolving industry.

Job Summary

A Digital Engagement Manager develops and executes strategies to increase brand
visibility, engagement, and traic across platforms such as Instagram, TikTok, Facebook, LinkedIn, and email marketing. They create content, manage communities, analyze
performance data, and collaborate with teams to support broader business goals.

Job Description

Key Responsibilities

• Develop Social Media Strategy — Build and execute strategies aligned with business objectives to grow engagement and reach.
• Content Creation & Curation — Produce platform-specifc posts, graphics, videos, and stories that resonate with target audiences.
• Email Marketing Campaigns — Plan, create, and execute targeted email campaigns, including newsletters and automated workfows.
• Account Management — Manage and optimize daily posting schedules across multiple platforms.
• Community Engagement — Respond to comments, messages, and mentions to build strong audience relationships.
• Analytics & Reporting — Track KPIs, analyze performance, and provide insights to improve campaigns.
• Trend Monitoring — Stay updated on trends, hashtags, and competitor activity to keep content relevant.
• Paid Campaign Support — Assist in planning and optimizing paid social campaigns. (Supported by general role descriptions.)
• Cross-Team Collaboration — Work with marketing, design, and product teams to align messaging and campaigns.

Required Skills & Qualifcations

• Profciency in major platforms (Instagram, TikTok, Facebook, LinkedIn).
• Strong writing, storytelling, and content creation skills.
• Knowledge of analytics tools (Hootsuite, Buer, Sprout Social).
• Ability to interpret data and turn insights into strategy.
• Ability to multitask in a fast-paced environment.

What AmeriLife Offers

A comprehensive benefits package that includes PTO, medical, dental, vision, retirement savings, disability insurance, and life insurance.

Equal Employment Opportunity Statement

We are an Equal Opportunity Employer and value diversity at all levels of the organization. All employment decisions are made without regard to race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity or expression, age, national origin, ancestry, disability, genetic information, marital status, veteran or military status, or any other protected characteristic under applicable federal, state, or local law. We are committed to providing an inclusive, equitable, and respectful workplace where all employees can thrive.

Americans with Disabilities Act (ADA) Statement

We are committed to full compliance with the Americans with Disabilities Act (ADA) and all applicable state and local disability laws. Reasonable accommodations are available to qualified applicants and employees with disabilities throughout the application and employment process. Requests for accommodation will be handled confidentially. If you require assistance or accommodation during the application process, please contact us at HR@AmeriLife.com.

Pay Transparency Statement

We are committed to pay transparency and equity, in accordance with applicable federal, state, and local laws. Compensation for this role will be determined based on skills, qualifications, experience, and market factors. Where required by law, the pay range for this position will be disclosed in the job posting or provided upon request. Additional compensation information, such as benefits, bonuses, and commissions, will be provided as required by law. We do not discriminate or retaliate against employees or applicants for inquiring about, discussing, or disclosing their pay or the pay of another employee or applicant, as protected under applicable law. Pay ranges are available upon request.

Background Screening Statement

Employment offers are contingent upon the successful completion of a background screening, which may include employment verification, education verification, criminal history check, and other job-related inquiries, as permitted by law. All screenings are conducted in accordance with applicable federal, state, and local laws, and information collected will be kept confidential. If any adverse decision is made based on the results, applicants will be notified and given an opportunity to respond.