What are the responsibilities and job description for the Marketing Intern position at American Fidelity?
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- Support the marketing analyst team in numerous initiatives involving —campaign planning, content/copywriting, and/or collaborating with colleagues throughout the company.
- Project manage and assist cost-efficient marketing campaigns to increase sales, educate potential or existing customers, and support customer retention.
- Maintain company branding with internal and external marketing collateral to promote brand awareness, core company strategies and reputation in the market.
- Must be a college junior or sophomore pursuing a marketing, communication, advertising, or equivalent degree
- Experience researching, planning, executing and measuring marketing communications projects, campaigns, and strategies.
- Some knowledge of sales, advertising and marketing techniques
- Copywriting and editing skills
- Knowledge of insurance products and industry a plus
- Ability to multitask
- Fully proficient knowledge in Word, Excel, and PowerPoint
- Knowledge of Adobe Creative Suite including Photoshop, InDesign, and Illustrator a plus
- Working knowledge of variable data merge thru InDesign or Microsoft Office
- Understanding of digital marketing including email, web and content management systems (CMS) a plus
- Must be available for Spring Semester and Summer to come onsite part time.
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