What are the responsibilities and job description for the Sales Specialist position at American Family Insurance?
Suchomel & Associates is seeking a licensed insurance sales professional who wants to build a business within our business. You will create new customer relationships, guide people through important coverage decisions, and own the customer experience from first contact through policy delivery and continued follow-up.
This role fits a disciplined self-starter who is comfortable prospecting, asking for the sale, and working toward clear goals. You will have room to use your judgment, test new outreach methods, and build a strong pipeline while staying accountable for activity, follow-through, and results.
Responsibilities
New Business Development
· Build and maintain an active prospect pipeline across auto, home, renters, umbrella, life, and small commercial insurance, based on licensing and agency needs.
· Initiate daily outreach to prospective customers and follow up promptly on leads, referrals, internet inquiries, quote opportunities, and prior contacts.
· Develop referral relationships with customers, local businesses, community partners, and professional contacts.
· Plan weekly sales activity, protect prospecting time, track results, and adjust your approach when activity does not produce the expected outcome.
· Identify chances to expand relationships by reviewing household and business needs and discussing relevant coverage options.
Consultative Sales and Customer Support
· Conduct complete discovery conversations to understand the customer's goals, risks, current coverage, budget, and concerns.
· Prepare accurate quotes and present coverage choices in clear language so customers can make informed decisions.
· Recommend suitable products without pressure, disclose key limitations, and never sacrifice customer trust for a sale.
· Guide customers through required applications, documentation, payment, underwriting questions, and policy delivery.
· Set clear next steps, communicate progress, resolve barriers, and close the loop on every commitment.
· Create an organized handoff for service needs while remaining accountable for the quality of the relationship you started.
Qualifications
Required
· Active Wisconsin Property and Casualty insurance license. (Ability to obtain within 60 days)
· Ability to obtain and maintain a Wisconsin Life and Health insurance license within the timeframe established by the agency, if not already held.
· Demonstrated comfort with outbound prospecting, sales goals, follow-up, and asking for the sale.
· Strong verbal and written communication skills, including the ability to explain insurance concepts clearly.
· Sound judgment, attention to detail, and reliable task management.
· Ability to use agency technology, customer management systems, email, phone, and virtual meeting tools.
· Ability to meet applicable background, appointment, licensing, and carrier eligibility requirements.
Preferred
· Active Wisconsin Life and Health insurance license.
· One or more years of insurance, financial services, business development, or relationship-based sales experience.
· Experience managing a sales pipeline and tracking activity against defined goals.
· Established ties to Sun Prairie or nearby communities.
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