What are the responsibilities and job description for the Customer Service Specialist position at American Family Insurance?
The Agency Account Representative is a hybrid role designed to elevate agency performance through outstanding customer service, proactive retention, and targeted internal sales. This role manages key customer touchpoints—renewals, claims, walk-ins, and digital feedback—while driving growth through cross-selling and upselling. The focus is on delivering measurable impact in customer satisfaction, retention, and new premium generated.
Agency Responsibilities:
- Relationship Building: Cultivate strong relationships with new and existing customers through consistent communication, tailored support, and consultative service.
- Retention Strategy: Develop and implement strategies to improve customer retention and increase lines per household.
- Tool Utilization: Use company tools (e.g., Renewal Advisor, Shopper Opportunities) to identify and mitigate retention risks through targeted strategies.
- Customer Outreach: Proactively address customer concerns, particularly around rate increases, offering reviews and tailored solutions.
- Claims Support: Lead efforts in resolving claims-related issues swiftly, ensuring communication between customers and claims adjusters is seamless and transparent.
- Walk-in Customer Experience: Ensure a smooth and welcoming in-office experience for all walk-in customers. Address any immediate customer needs, answer questions, and direct customers to the appropriate team members.
- Process Optimization: Identify areas within the agency where process improvements could enhance retention, and collaborate with team members to align strategies with agency best practices, check for consistent adherence and results.
- Culture Building: Foster a culture of positivity and continuous improvement within the agency.
- Lead Conversion: Act promptly and professionally on internet leads, quote requests, and internal prospecting lists to generate new business. Emphasize speed-to-contact and follow-up consistency to maximize close rates.
- MultiLine Expansion: Identify monoline households and use cross-selling techniques to expand coverage. Recommend appropriate products based on customer data and life stage.
- Book Optimization: Proactively engage with existing book of business to identify upsell, cross-sell, and retention opportunities. Systematically reach out to past customers and follow up on previously quoted households.
- Pipeline Management: Utilize CRM systems to track activity, manage follow-ups, and ensure lead progression aligns with agency sales targets.
Role Requirements:
- Customer-Centric Mindset: Committed to delivering a seamless customer experience and using service touchpoints to build trust and drive retention.
- Sales Capability: Proactively initiates contact, identifies needs, and closes business through consultative conversations. Skilled in re-quotes, cross-sells, and life appointment setting.
- Follow-Up Discipline: Highly process-driven with consistent pipeline management, timely follow-ups, and accurate CRM tracking.
- Communication: Clear, persuasive communicator across phone, email, digital, and in-person interactions.
- Analytical Thinking: Uses data from feedback, quotes, and conversions to adjust strategies and improve outcomes.
- Digital Fluency: Proficient with Microsoft Office, CRM tools, quoting platforms, and digital engagement systems.
- Problem Solving: Resolves customer and sales-related issues efficiently and professionally.
- Collaboration & Adaptability: Works fluidly across sales and service teams; adjusts to agency priorities and customer needs.
Salary : $42,000 - $48,000