Risk Advisor / Insurance Sales Representative

About Us

We’re a growing American Family Insurance agency committed to protecting what matters most to our clients. Our team is collaborative, supportive, and driven—and we’re looking for someone who shares that spirit. If you love building relationships, solving problems, and helping people feel confident in their coverage, you’ll fit right in.

About the Role

As a Risk advisor, you’ll play a key role in helping individuals and families choose the right insurance protection—primarily home, auto, umbrella, and life insurance. You’ll represent The Lea Agency, LLC and American Family Insurance while working in a fast-paced, team-focused environment where proactive communication is essential.

This is an in-office position at one of our two agency locations- DeForest or Waunakee, WI.

What You’ll Do

• Build relationships with new and existing clients to understand their needs and recommend personalized coverage solutions.
• Sell and cross-sell American Family personal lines products (home, auto, umbrella, life).
• Conduct risk assessments to ensure clients are properly protected.
• Communicate clearly and proactively with clients, prospects, and teammates.
• Manage leads, follow up consistently, and maintain an organized sales pipeline.
• Collaborate with the team to reach agency goals and deliver an exceptional customer experience.
• Stay up-to-date on product offerings, underwriting guidelines, and compliance expectations.

What We’re Looking For

• A proactive, self-motivated individual who takes initiative.
• Strong communication skills—clear, confident, and client-focused.
• A team player who values collaboration but can also crush goals independently.
• Excellent follow-through and attention to detail.
• A positive attitude and professional presence.
• Sales experience is a bonus, not a requirement (we’re willing to train the right person).
• Ability to obtain Property & Casualty and Life insurance licenses (or currently licensed).

Why You’ll Love Working Here

• Supportive, upbeat team environment—professional and fun.
• Opportunities for development, training, and growth within the agency.
• Competitive pay structure with base salary plus commission and incentive opportunities.
• A chance to make a real impact—helping people protect what matters most.

How to Apply

Submit your resume and a short note about why this role is a great fit for you. We look forward to meeting our next outstanding team member!