Senior Marketing Coordinator, AACR Journals

Overview

The American Association for Cancer Research (AACR) has an exciting opportunity for a marketing professional interested in a customer-facing position with the Journals Marketing team. This role offers an opportunity to contribute to the success of the Scientific Publications Division by promoting the AACR’s prestigious journals. AACR journals are respected for publishing groundbreaking discoveries across the spectrum of basic, translational, clinical, and epidemiologic cancer research.

Position Summary:

The Senior Marketing Coordinator will report to the Associate Director, Journals Marketing, and will work from the AACR office in Philadelphia. The Senior Marketing Coordinator will develop and implement conference marketing, direct meeting logistics for in-person and virtual conferences, implement journal marketing campaigns, and analyze campaign effectiveness. As an organized and proactive self-starter, the Senior Marketing Coordinator will also be responsible for the accurate processing of paid and house advertising for the AACR journals.

Responsibilities

Marketing

• Develops and executes plans for promoting the Publications Division’s products, initiatives, and services at AACR special conferences and non-AACR exhibits.
• Executes digital, social, and email marketing campaigns.
• Executes campaigns driving registration for the Division’s events.
• Plans and manages the logistics for journal exhibits, including the AACR Annual Meeting publications booth structural design from ideation to final approval, relevant signage, onsite set-up, shipments, and creation of materials with oversight from the Associate Director, Journals Marketing.
• Attends conferences (AACR and non-AACR) as a representative of AACR Scientific Publications to promote and raise awareness of the journals.
• Coordinates with internal departments and external organizations to arrange for content distribution, in print and digitally, at non-AACR conferences.
• Manages inventory of exhibit supplies and promotional materials.
• Implements AACR Journals marketing campaigns, as assigned, with input from the Associate Director, Journals Marketing, and the Marketing Manager, AACR Journals.
• Reports on campaign results using Google Analytics and Google Ad Manager.

Advertising

• Manages the relationship with the advertising sales agency. Coordinates the development of rate cards relating to general and conference advertising opportunities. Communicates regularly about actual and forecasted sales.
• Fulfills special advertising sales related to the AACR Annual Meeting, other AACR conferences, and other sponsorships opportunities.
• Collaborates with the production team, internal creative services group, and advertising sales agency to ensure that all required advertising materials are delivered and implemented according to scheduled deadlines.
• Ensures that advertising in print and online is appropriate and is within AACR advertising policy guidelines.
• Manages the electronic table of contents advertising in online journals.
• Collects and collates detailed quarterly advertising sales reports.

Qualifications

• Bachelor’s Degree
• At least 3 years of experience in marketing
• Some event marketing experience preferred
• High level of organization and attention to detail
• Ability to work independently
• Ability to work effectively with internal and external groups
• Excellent verbal and written communication skills
• Strong analytical skills
• Ability to manage competing priorities
• Basic proficiency with Microsoft Office
• Experience with Google Ad Manager a plus
• Knowledge of Google Analytics and other marketing tools a plus
• Ability to meet deadlines
• Ability to travel to approximately 3-5 meetings per year.
• Ability to lift and carry up to 20 pounds

How To Apply:

If you are interested in being considered for this position, please submit your cover letter and resume.

Equal Opportunity Employer