What are the responsibilities and job description for the Marketing Manager position at Amcor Flexibles, LLC?
At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It's our core value and integral to how we do business.
Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win - adapting quickly in an everchanging world - and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.
To learn more about playing for Team Amcor, visitwww.amcor.comILinkedInIGlassdoorIFacebook IYouTube
The Marketing Manager develops and executes the strategy forassigned products andmarketsto drive profitable growth for the organization. This role will develop a full understanding of the market needs in the packaging segments and develop the winning value propositions. The Marketing Manager willbe responsible forunderstanding current and future trends for innovation to ensure ongoing marketplace advantage. TheMarketing Manager will develop and execute both strategic and tactical marketing programs to delivergrowth targets based on market dynamics, such as customer penetration, anddevelopingshort and long-term plans to deliver on these targets. Responsible for position and promotion of market solutions within industry through trade shows, tradeassociationsand other external promotions. This individual will work as part of the RPSNA marketing team, collaborating with commercial, product line, product development and innovation teammates to inform, develop andexecutemarketing programs andplans.
Primary Responsibilities:
- Develop andmanageexecution ofgrowth strategy for assigned packagingproducts /markets
- Define the opportunity in the market, including customer makeup and opportunity sizing
- Define promotional activities and pipeline for products based on strategy, including tradeshows and promotional materials
- Inform organization how to win in the assigned market, including definitions around product needs, valuepropand geographic & specific end-market definitions
- Support commercial teams inall aspects of business development strategy for new and emerging technologies or products
- Collaboratively guide product marketing management
- Work withProductLineManagement teams on long-term capacity and technology platform needs, market requirements, etc.
- Collaborate across functions to develop right-to-win spaces
- Ensure ongoing marketplace advantage across criteria informed by strategic focus, delivering competitive advantage, and customer-defined winning performancecharacteristics
- Guide marketing strategies and plans
- Define leading marketing prospects, growthcategoriesand emerging brands
- Leverage internal resources to ensure demand generation driven market projects.
- Collaborativeengagement of customers with the Sales team and project the differentiated value proposition developed for the market
- Collaboratively develop customer-specific selling collateral
- Collaboratively develop customer specific strategies, tactical plans, and capacity needs with Sales, Service, Operations, and Research & Development
- Inform market-based innovation pipeline development
- Develop product innovation trends based on marketplace and competitive analysis
- Collaborativelypartner with Product Management on R&D innovation pipeline development, and ensure marketing and financial discipline against that pipeline
- Support and informR&D resourcesand innovation projectprioritization withR&Dteamto achieve short and long-term goals.
- Capability building and specific deliverables
- Closelymonitorand understand consumer,retailand customer landscape toidentifytrends in each of these components
- Understand Global Amcor capabilities and global trends
- Leads communication of key trends after translating trends into market needs which can be delivered through flexible and rigid, polymer-based packaging
- Monitor and summarize ongoing strategic moves of main competitors
- Develop and lead marketing value proposition development
- Align and lead Amcor brand strategy and communications plan to drive enhanced brand equity and differentiation
- Development of internal and external product and brand communications
- Articulation of value propositions relevant to targeted customers
- Adherence to and management of brand standards as they apply to external and internal communications
Qualifications:
Bachelor's degree in business administrationor related field.
5 years of packaging industry experience inpreferred
Comfort and experience withproduct innovation, marketingstrategies, marketingtacticsand competitive research
Proficient in Microsoft Word,Exceland PowerPoint; working knowledge of market research tools (e.g.Euromonitor,Circana, Mintel, etc.) and marketing suites (e.g.Hubspot,HootSuite, Adobe CS, etc.) preferred.
Ability toworkeffectivelyacross an organization, including direct and indirect reporting lines
Ability to synthesizeand communicateinformation from multiple sources to deliver concrete recommendations and plans
Strong organizational skills and proven ability to manage multiple tasks and project simultaneously
We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:
- Our people are engaged and developing as part of a high-performing Amcor team
- Our customers grow and prosper from Amcor's quality, service, and innovation
- Our investors benefit from Amcor's consistent growth and superior returns
- The environment is better off because of Amcor's leadership and products
Amcor is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you would like more information about your EEO rights as an applicant under the law, please click on the "Know Your Rights: Workplace Discrimination is Illegal" Poster. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 224-313-7000 and let us know the nature of your request and your contact information.
E-VerifyWe verify the identity and employment authorization of individuals hired for employment in the United States.
BenefitsWhen you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:
Medical, dental and vision plans
Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
Company-paid holidays starting at 8 days per year and may vary by location
Wellbeing program & Employee Assistance Program
Health Savings Account/Flexible Spending Account
Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
Paid Parental Leave
Retirement Savings Plan with company match
Tuition Reimbursement (dependent upon approval)
Discretionary annual bonus program (initial eligibility dependent upon hire date)
Equal Opportunity Employer/Minorities/Females/Disabled/Veterans/Sexual Orientation/Gender Identity
Amcor Flexibles - United States is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you would like more information about your EEO rights as an applicant under the law, please click on the links "EEO is the Law" Poster and "EEO is the Law" Poster Supplement. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 847-362-9000 and let us know the nature of your request and your contact information.