Senior Market Research Manager, Customer Trust Perception

Description

Are you passionate about conducting research that will impact strategic decisions for improving Amazon customer experiences?

The Customer Trust Perception team works to ensure that customers can shop with confidence on Amazon. We are a center of excellence for trust research and conduct quantitative and qualitative research studies to generate customer trust perception insights. Leveraging our research findings, we partner with cross-functional business teams across the company to influence strategic decisions for improving customer trust throughout every stage of the shopping experience.

We are looking for a Sr. Customer Research Manager to join our growing team! As the Sr. Customer Research Manager, you will own the design and execution of research studies (quantitative and/or qualitative) from start to end. You will influence business strategy by conducting effective research studies and identifying opportunities to innovate on behalf of the customer based on your research.

Key job responsibilities

• Manage the end-to-end execution of a large scale tracker survey.
• Manage all stages of quantitative (e.g., surveys) and qualitative (e.g., focus groups, 1:1 interviews, etc.) customer research studies to answer key business questions, including: research proposals, research methodology design, operational execution, analysis and reporting
• Engage with partner teams to collect input (e.g., key business questions, assumptions, potential initiative ideas) so you can ensure the research study is designed to generate findings that will help inform their strategic decisions
• Identify the proper research method(s) for deep dive research studies based on business objectives, timeline and resourcing
• Conduct survey analysis, identify insights and opportunities, and devise recommendations that will inform business decisions aimed at improving the customer experience
• Dive deep into both qualitative and quantitative data in order to bring forward new insights that inform product innovations
• Communicate research findings and recommendations in clear, concise, and compelling ways to all levels of management
• Influence partner teams across the company to take action based on research findings
• Manage external vendors that we work with for executing research studies
• Identify opportunities to simplify existing research processes and operate more nimbly
• Manage/prioritize research requests from business teams
• Participate in short term and long term strategic planning
  
  

A day in the life

The Senior Customer Research Manager uses their endless curiosity and passion for understanding customer perceptions and behaviors. You use your expertise in research design best practices and identifying the appropriate research methodology based on the defined business objectives. You use your end-to-end experience conducting robust large scale tracker surveys, as well as strong analytical skills. You use your proficiency in deep diving large amounts of data and combining multiple data points to translate research into actionable insights/recommendations. You use your creative problem-solver skills to deeply understand the business so that you can define the most meaningful and strategic research studies that facilitate informed decision making.

Basic Qualifications

• 7 years of quantitative/qualitative market research experience, including survey design and execution
• 7 years of experience utilizing data and analytics to formulate program objectives, solve business problems, and drive process improvements
• Experience with statistical techniques used for survey design and analytics (e.g., statistical significance, Conjoint, MaxDiff)
• Proficiency in Excel
• Experience programming in Qualtrics
• Experience working in cross-functional teams, communicate with colleagues in both business and technical roles, and develop processes at scale
  
  

Preferred Qualifications

• MBA or Master’s degree
• 6 years of experience in program management, project management, roadmap planning, building processes
• Strong proficiency programming in Qualtrics
• Experience launching and developing new business programs
• Experience working with global cross-functional teams
• SQL experience
• Experience using data visualization tools
• Strong oral and written communication skills
• Demonstrated ability to work independently and autonomously
• Strategic thinker with the ability to see/understand the big picture
• Detail oriented
  
  

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.


Company - Amazon.com Services LLC

Job ID: A2983882