Demo

Program Director/On-Air Personality

Alpha Media USA LLC
Shreveport, LA Full Time
POSTED ON 6/10/2026
AVAILABLE BEFORE 7/9/2026
Connoisseur Media in Shreveport, LA, is searching for a Program Director & On-Air Personality for our PM Drive (3 PM to 7 PM) on 98 Rocks KTAL-FM. This is your opportunity to shape how the Shreveport-Bossier community connects through audio, digital, and video. We're looking for a creative leader who can develop compelling content, engage listeners on-air and online, and create memorable local experiences across every platform. The Program Director will need to have experience with multiple formats.

The ideal candidate is a passionate storyteller, strong programmer, and dynamic on-air talent who thrives on building audience connections and growing brands. If you're energized by creating impactful content, leading a successful station, and making a difference in the community, we want to hear from you.

Your Mission:
  • Innovate & Elevate: Develop and execute multi-platform content strategies that drive audience engagement and revenue across broadcast, streaming, podcasts, social media, and video.
  • Leverage Data & Insights: Utilize digital analytics and audience behavior trends to shape programming decisions, optimize content distribution, and maximize impact.
  • Lead & Inspire: Coach and mentor future on-air personalities and content teams to enhance their storytelling, engagement, and brand presence across all digital touchpoints.
  • Drive Social & Video Growth: Expand the station's digital footprint by developing high-quality video content, social media-first storytelling, and interactive experiences tailored for Instagram, TikTok, YouTube, and beyond.
  • Community & Industry Engagement: Foster partnerships within the industry and local community to extend station influence and create meaningful collaborations.
  • Sales Integration: Collaborate with sales and promotions to create compelling branded content and sponsorship opportunities that provide value to both advertisers and audiences.
  • Ensure Compliance & Integrity: Uphold FCC regulations, legal standards, and Connoisseur Media's company values.

Who You Are:
  • An Experienced Leader: 1-3 years of successful content leadership in a broadcast media environment.
  • Digitally Fluent: Proficient in content management systems, social media strategy, audience engagement tactics, and video content creation (editing skills a plus!).
  • A Strategic Thinker: Deep understanding of the Country music radio format and audience, with the ability to craft multi-channel content strategies that capture attention and foster loyalty.
  • An Exceptional Communicator: Strong writing and production skills, with the ability to craft compelling audio, digital, and video content that resonates across platforms.
  • A Problem-Solver: Resourceful and creative, with a knack for turning challenges into opportunities that drive results.
  • A Passionate Mentor: Committed to developing future talent and empowering teams to achieve excellence.


Benefits:

Connoisseur invests in people who invest in themselves and offers employees a competitive package of health and welfare benefits.
  • Comprehensive Benefits Package: Medical, Dental, and Vision. Supplement Life Insurance, AD&D Coverage, STD, and LTD coverage.
  • Paid Time Off: 17 PTO days and 10 company holidays.
  • 401(k) Retirement Plan: Employer matching to support your future financial goals.
  • Employee Assistance Program: Free support services for you and your household.

Discover Your Passion at Connoisseur!

We are Connoisseur Media, a broadcast and digital media company serving audiences, advertisers, and local communities. Recognized as one of the top 10 radio broadcasters in the U.S., we operate 175 radio stations in 38 markets and run a growing digital marketing business. From music and news to community events, we create media that matters. Through Connrex Digital, we help brands thrive with smart strategies, engaging stories, and expert PR. At our core, people are our passion and the heart of the Company, and we're proud to be community-minded, with employees who love getting involved and making a difference.

Connoisseur Media is an Equal Opportunity Employer and participates in E-Verify. All qualified applicants will receive consideration for employment without regard to any characteristic protected by law.

If you need an accommodation to complete the application process, please contact us at 1-877-459-5750 or recruitment@connmedia.com and include your full name, contact information, and the accommodation needed to assist you with the application process.

Salary.com Estimation for Program Director/On-Air Personality in Shreveport, LA
$107,919 to $131,457
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Program Director/On-Air Personality?

Sign up to receive alerts about other jobs on the Program Director/On-Air Personality career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$235,645 - $292,423
Income Estimation: 
$271,516 - $422,299
Income Estimation: 
$261,260 - $370,192
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Alpha Media USA LLC

  • Alpha Media USA LLC Anchorage, AK
  • Connoisseur Media is seeking a talented, motivated, and enthusiastic intern to join our programming department in our Anchorage, Alaska market location. Th... more
  • 4 Days Ago


Not the job you're looking for? Here are some other Program Director/On-Air Personality jobs in the Shreveport, LA area that may be a better fit.

  • Connoisseur Media Shreveport, LA
  • Connoisseur Media in Shreveport, LA , is searching for a Program Director amp; On-Air Personality for our PM Drive (3 PM to 7 PM) on 98 Rocks KTAL-FM . Thi... more
  • 4 Days Ago

  • Rite of Passage Brand Lewisville, AR
  • ✨Join a group of passionate advocates on our mission to improve the lives of youth. Rite of Passage is hiring for a Program Director for our Southeast Dist... more
  • 1 Month Ago

AI Assistant is available now!

Feel free to start your new journey!