Demo

Territory Sales Manager

Alliance Sales and Marketing
San Francisco, CA Full Time
POSTED ON 8/18/2026
AVAILABLE BEFORE 10/5/2026

Position Overview:

The Territory Sales Manager is responsible for increasing the market share of the brands we represent by developing and maintaining strong relationships with key retailers and market managers. This highly visible role involves presenting and promoting our clients’ products to retail stores in California Bay Area including, but not limited to, San Francisco, Oakland, San Rafael, Santa Cruz, and San Jose .

As a trusted advocate for our clients’ brands, the Territory Sales Manager will drive distribution by securing product placement, ensuring optimal shelf positioning and merchandising, and overseeing the successful execution of promotional programs. This position regularly interacts with retail customers and collaborates closely with various members of the Alliance team to support client objectives and drive sales growth.

The ideal candidate will possess a professional, knowledgeable, and customer-focused approach, with the ability to build relationships and influence decision-makers at multiple levels within an organization. Successful Territory Sales Managers are highly organized and demonstrate a proven track record of success in retail sales and the consumer packaged goods (CPG) industry. Because this role operates with a high degree of autonomy, the successful candidate will be self-motivated, disciplined, energetic, and results-driven. Strong presentation and communication skills, with the ability to effectively engage both individuals and groups, are essential.

Essential Duties & Responsibilities:

  • Conduct sales calls at 8–10 retail locations per week within the assigned territory.
  • Call on independent natural and conventional food retailers, NCG, INFRA, and others.
  • Present and sell multiple grocery, frozen, and perishable product lines to independent retailers to secure distribution and shelf placement.
  • Perform product audits and assess in-store execution at accounts throughout the territory.
  • Maintain and optimize product placement, shelf presence, and merchandising standards.
  • Merchandise products, build displays, execute resets, and stock shelves as needed.
  • Utilize company and retailer software systems during all store visits to document activities and opportunities.
  • Coordinate and execute advertisements, promotions, and other sales-driving initiatives.
  • Develop and maintain strong relationships with retailers and key decision-makers.
  • Identify opportunities to increase sales, distribution, and market share for represented brands.
  • Provide timely reporting, account updates, and market feedback to management and clients.
  • Deliver exceptional customer service and maintain 100& client satisfaction.

Qualifications, Experience & Skills:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The qualifications listed below are representative of the knowledge, skills, and abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.

  • Bachelor's degree (BA/BS) from an accredited college or university preferred, or an equivalent combination of education and relevant work experience.
  • Minimum of three (3) years of experience in the natural and organic food and beverage industry.
  • Ability to travel throughout the assigned territory, including overnight travel, up to 25% of the time.
  • Self-motivated professional with strong sales, relationship-building, and merchandising skills.
  • Demonstrated ability to thrive in a field-based sales environment requiring frequent in-person customer visits.
  • Strong analytical and problem-solving skills, with the ability to identify issues and implement effective solutions in a timely manner.
  • Dependable, results-oriented, and committed to achieving goals with a positive, proactive attitude.
  • Ability to effectively manage multiple priorities and projects simultaneously.
  • Proven track record of success in sales, business development, account management, presentations, and closing opportunities.
  • Valid driver's license and reliable transportation required, as the position involves frequent travel to customer locations.
  • Proficiency in Microsoft Office applications, including Outlook, Excel, Word, and PowerPoint, as well as database systems, customer portals, and other business software.
  • Excellent organizational and time-management skills, with a demonstrated ability to meet deadlines and manage territory activities efficiently.
  • Ability to operate standard office equipment, including computers, printers/copiers, calculators, and mobile devices.
  • Strong presentation, written communication, and verbal communication skills.
  • High level of accuracy, attention to detail, and follow-through.
  • Ability to build and maintain effective working relationships with customers, colleagues, management, and clients.
  • Ability to work independently with minimal supervision while also contributing effectively as part of a team.

Benefits:

  • Competitive Wage
  • Medical/Dental/Vision, etc.
  • 401(k) Plan
  • Paid Time Off (PTO) and Paid Holidays

Job Type: Full-time

Pay: $52,000.00 - $57,000.00 per year

Benefits:

  • 401(k)
  • Dental insurance
  • Employee assistance program
  • Health insurance
  • Health savings account
  • Life insurance
  • Paid time off
  • Vision insurance

Application Question(s):

  • Are you currently located in San Francisco, CA or Oakland, CA?
  • Are you able to work in the California Bay Area, including but not limited to San Francisco, Oakland, San Rafael, Santa Cruz, and San Jose areas?

Education:

  • High school or equivalent (Required)

Experience:

  • CPG/Food Brokerage: 3 years (Required)
  • Natural/Organic Sales: 3 years (Required)
  • Grocery Retail Sales: 3 years (Required)
  • Microsoft Office, Outlook, Excel: 3 years (Required)

License/Certification:

  • Driver's License (Required)

Willingness to travel:

  • 25% (Required)

Work Location: On the road

Salary : $52,000 - $57,000

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Territory Sales Manager?

Sign up to receive alerts about other jobs on the Territory Sales Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$134,832 - $224,824
Income Estimation: 
$175,688 - $294,835
Income Estimation: 
$96,354 - $147,227
Income Estimation: 
$122,633 - $166,569
Income Estimation: 
$116,413 - $176,962
Income Estimation: 
$145,632 - $210,169
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Not the job you're looking for? Here are some other Territory Sales Manager jobs in the San Francisco, CA area that may be a better fit.

  • Makita U.S.A., Inc. San Mateo, CA
  • Power Up Your Career with Makita USA. . Job Summary. The Territory Sales Manager is responsible for owning and growing revenue within the assigned geograph... more
  • 27 Days Ago

  • Tempur Sealy Burlingame, CA
  • Tempur Sealy. Iconic brands. Storied history. Industry-leading innovation. Tempur Sealy is committed to improving the sleep of more people, every night, al... more
  • 26 Days Ago

AI Assistant is available now!

Feel free to start your new journey!